Baltimore-Area “Media Boot Camp for Executives” Once Again Sold Out

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Fallston Group and SLM Multimedia Event Includes Newsroom Tour, On-Camera Interviews, and Post-Interview Evaluations with Baltimore Market News Reporters

One of the best development sessions I have ever attended. I really liked the packed, no-nonsense approach and the very practical guidance from the media experts.

The Fallston Group and SLM Multimedia today announce their second “media boot camp” for organizational executives is sold-out. During the event, to be held Thursday, October 4th, “Boot Camp” participants will receive personalized training on how to effectively tell their story, whether during an on-camera interview or to key stakeholders. This unique, interactive day of training will improve the preparation, messaging and presentation skills of leaders who must be at the top of their game in the “court of public opinion.”

“As a CEO, I need to always be aware of my reputation and that of my company. The Media Boot Camp provides the tools to handle the pressure when needed and provide the confidence to get the right message out," says Bob DeAlmeida, President of Hamilton Bank

The Media Boot Camp for Executives includes a tour of the WJZ-TV newsroom (CBS affiliate – Baltimore), a session on brand-building via the media, on-camera interviews with local media personalities, a media roundtable discussion, and post-interview analysis and critiques. The round-table discussion, media training and a lunch will take place at the Four Seasons – Baltimore Hotel & Resort after the WJZ-TV portion of the day.

“This is an exciting opportunity for executives who want to grow their confidence and sharpen their communications skills in a ‘safe’ environment,” says Rob Weinhold, Principal of the Fallston Group and co-creator of the experience. “We have put together a high-performing training team from all elements of public communication, including local news reporters, producers, videographers, editors, and public affairs experts. Each executive will learn the unique skills required to concisely, effectively, and successfully tell their story, with impact, whether on-camera or within their stakeholder network.”

A portion of the proceeds from the event will benefit the Ray Rice Foundation to Prevent Bullying. Ray Rice is a running back for the Baltimore Ravens, a National Football League team.

For more information about the Media Boot Camp for Executives lob onto or contact Paul Bailey at the Fallston Group at 410-420-2001 or via email at paul(dot)bailey(at)fallstongroup(dot)com.

Located near Baltimore, Maryland, Fallston Group LLC ( is Maryland’s most progressive crisis management & communications firm, with focused specialization in crisis communications and proactive public relations. The Fallston Group’s professionals know how the timely flow of information, coupled with positive, decisive leadership, results in the resiliency of an organization, its people and its stakeholders. The Group’s world-class experts work with private, public and nonprofit leaders to help them prepare for, navigate through, and recover from issues of sensitivity, adversity and crisis. Many chief executives refer to the Fallston Group as their “Chief Reputation Officer.” Core services include:

  •      Crisis & Issue Management
  •      Strategic Communications & Media
  •      Safety & Security
  •      Resiliency Training

SLM Multimedia ( does anything and everything video, including video for businesses websites, 3D animations, graphics and visuals for legal professionals. SLM Multimedia also assists businesses in producing their own videos by setting-up a video production area at their facility. The SLM team members have won numerous Emmy and Telly Awards during their many years in the news and video production industries. When you need to tell your story using video, you can trust the team at SLM Multimedia!


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Paul Bailey
Fallston Group, LLC
(410) 420-2001
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