| New Player Gobbling Mobile Market Share in Real Estate

Share Article

Find out why a player in the foreclosures niche,, has the nation’s most popular luxury homes app and foreclosures apps. | #1 Player for luxury homes and foreclosures in the mobile market

Huge market share gained in real estate foreclosures marketplace gained almost overnight! (released Feb, 2012) is a website with mobile apps for the iPhone, iPad, & Android. The most recent noteworthy achievement for was on the Apple App Store, where the websites two apps, gained two #1 positions. First, “Foreclosed Homes” the app gained the #1 position for all foreclosure apps in the Apple App Store. The real interesting move is that the “Luxury Foreclosures” app by became the most popular luxury homes app in the county. It would appear that the general consensus, even in the high end niche of real estate, is that buyers are intrigued by the offer of a good deal, hence the “Luxury Foreclosures” app by was able to become the top mobile player for luxury homes. The rapid growth of was also recently publicized by ListHub, the nation’s largest MLS aggregator for property feeds.

See the article:

The other key to growth for the apps is ease of use. The apps allow consumers to search for homes by different asset classes, which are all color coordinated, such as residential homes, foreclosures, short sales, HUD homes, auction properties, land, etc.

# 1 Nationally for Foreclosures (iPhone/iPad/Android)
1.    Foreclosed Homes = Most popular foreclosures app (iPhone/iPad)
2.    Foreclosures = Most popular foreclosures app (Android)
# 1 Nationally for Luxury Homes (iPhone/iPad)
3.    Luxury Foreclosures = Most popular luxury homes app (iPhone/iPad)

The Foreclosed Homes app by is not only the most popular foreclosures app, it is also ranked #5 in the nation for the phrase “homes for sale” (iPhone/iPad). Current top 6 apps for “homes for sale” are: 1., 2. Trulia, 3. Zillow, 4. Redfin, 5. Foreclosed Homes, and 6. (iPhone/iPad). The emergence of does give hope for new players looking to take a piece of the pie for the online and mobile sectors of the real estate industry. However, their success was a result of changing the search experience and gearing it towards bargain hunters. Anyone can have a niche site (like a foreclosure site), however it takes the right framework/execution to create a consumer experience that pushes the product to the forefront of an industry. will provide users with a search experience geared towards ease of use/search for foreclosures and other asset classes of properties.

Share article on social media or email:

View article via:

Pdf Print

Contact Author
Visit website