AutoManager Announces Partnership with Contact At Once!

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The deal will bring live chat capability to its WebManager dealer websites as an optional upgrade.


AutoManager is an auto dealer solutions and technology company based in Los Angeles.

[Contact At Once! live chat gives] our dealers low-cost access to a tool that can increase their leads measurably from day one.

AutoManager Inc., a trusted provider of auto dealer management and marketing software, said Thursday it had reached a deal with leading live chat provider Contact At Once! to offer chat to its WebManager Online Marketing clients.

The deal is the latest in a series of bold moves by the company to integrate popular third-party dealer services with its software. AutoManager CEO Kami Tafreshi predicted live chat would prove to be “the most transformative dealer marketing technology of 2013.”

“Studies show that live chat gets at least 25 percent more online shoppers to jump that hurdle and contact the dealer,” Tafreshi said. “We’re excited to partner with the worldwide leaders in automotive chat and give our dealers low-cost access to a tool that can increase their leads measurably from day one.”

Contact At Once! is the only chat product in use across third-party online ads, social media and industry-leading online classifieds, as well as thousands of dealer websites. It allows employees to greet visitors with a personalized introduction, complete with a custom picture, and only launches at the shopper’s request. The service also works for visitors on a mobile device, an important and growing segment of dealer website traffic.

Tafreshi said he is particularly impressed with how efficient the system is for salespeople. “It shows you which page the visitor is looking at on your site, which allows you to give vehicle-specific information to the customer right off the bat. You can trigger common phrases by pressing a button. And with the mobile app, you can answer chats from your smartphone or tablet,” Tafreshi said. “Even if you’re busy doing something else, you can still engage the shopper.”

The live chat software also can facilitate “hand-offs” between chat representatives on other Contact At Once!-enabled websites (i.e. online ad listings or social media sites) and the dealer website, providing a fully guided experience to the car shopper.

For its part, AutoManager has designed exclusive icons for its dealers that Tafreshi said will stand out against almost any dealership website design. Contact At Once! chat will become available to WebManager clients as an optional upgrade starting in early March.

According to Tafreshi, the company is implementing the same system on its own website to answer product questions.

“It says a lot,” Tafreshi said, “when a developer believes in a third-party solution so much that they themselves use it.”

About the Company

AutoManager is a DMS, online vehicle marketing and dealer website provider with over 25 years of experience helping independent and franchise dealers increase sales and business productivity. AutoManager now serves over 6,000 users across the U.S. and Canada.

DeskManager DMS and the WebManager online marketing platform are scalable solutions for car, truck, boat, RV and even airplane dealers. Both are priced aggressively to satisfy the needs of small independents, and can be expanded with a litany of high tech add-ons that allow them to serve the needs of larger franchise dealers. Above all else, AutoManager takes pride in its reputation for excellent post-sale support and service.

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Alex Braun
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