Local Nonprofits Have Opportunity to Own a New Austin Radio Station

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Brown Paper Tickets Announces National Low-Power FM (LPFM) Campaign and Challenges Nonprofits in the Live Music Capital of the World to Apply For Free Radio Licenses During SXSW

low-power FM

Brown Paper Tickets wants to help nonprofits in Austin to learn about their opportunity to own a local radio station.

LPFM can help foster arts and culture communities in Austin... partner with neighborhood blogs and other forms of hyper-local media to develop sustainable business... and help train and provide networking for the next generation of media professionals.

Brown Paper Tickets, the Not-Just-For-Profit event registration and ticketing company, is producing a public information session for local nonprofits who have the opportunity to own a radio station in the city of Austin when the FCC opens an application window for free low-power FM (LPFM) radio licenses this October. It takes about three months to prepare an application, so it is recommended that local nonprofits evaluate the once in a lifetime opportunity to own a part of the public airwaves now.

Brown Paper Tickets has identified more than $6 million in Austin public funding, in the form of matching funds, that can be applied for by local nonprofits in pursuit of LPFM licensing, and will be sharing information on this and other resources as part of a SXSW-style kick-off to its “National Make Radio Challenge” to proliferate LPFM radio stations in Austin, and in communities across the nation, at the Gibson Guitar Showroom, 3601 S Congress Ave, Suite G400, from 11 a.m. to 2 p.m. on Tuesday, March 12. The event is open to the public who sign-up at http://www.brownpapertickets.com/event/347626, or call Brown Paper Tickets 24/7 customer service line at 1-800-838-3006.

Oct. 15, the FCC will open the only application window for nonprofits to apply for LPFM licensing in the nation’s large cities. Brown Paper Tickets has committed to ensuring that there is a qualified LPFM applicant for every available frequency in Seattle, and is challenging Austin, and other communities across the nation, to meet the same goal.

As social entrepreneurs, the ticketing company's mission is building communities, and believes that LPFM is an important and powerful tool in that mission. The company has committed resources in support of nonprofits accepting this challenge, such as offering assistance at no charge to any organization needing direction in their LPFM application, producing a series of public LPFM information sessions, posting an LPFM Toolkit and more.

WHAT:     A launch party and educational event in SXSW-style, with breakfast tacos and Bloody Marys, produced by Brown Paper Tickets to help local community groups to learn about the opportunity to be granted an LPFM radio license in Austin, as part of a national campaign to challenge nonprofits to fill every available LPFM frequency with a qualified applicant.

WHEN?:    Tues., March 12, 2013, 11a-2p. Panel begins at 12:30 p.m.

WHERE?:    Gibson Guitar Showroom, 3601 S. Congress, Austin, 78704

WHO?:    dj100proof will be providing a specially-crafted blend of music as the soundtrack to our brunch.

Brunch will be followed by a panel featuring local and national media policy advocates and music industry professionals, including:

Sabrina Roach, Doer specializing in public interest media and director of Brown Paper Tickets’ national campaign to proliferate LPFM.

Michael Bracy, Policy Director, Future of Music Coalition

Alissa McCain, Program Manager, Austin Creative Alliance

Garlin Gilchrist II, National Campaign Director, MoveOn.org

Billy Geoghegan, Doer specializing in Music, Brown Paper Tickets

Hollis Wong-Wear, a writer, performer and creative producer who currently performs with Macklemore and Ryan Lewis, and produced the video for their song "Thrift Shop."

Topics will include:

*How LPFM can help foster arts and culture communities in Austin and beyond, close the gap on the low number of media outlets owned by people of color and women, partner with neighborhood blogs and other forms of hyper-local media to develop sustainable business models, innovate programming and incubate talent because of low-barriers to participation, and help train and provide networking for the next generation of media professionals.

*Assessing infrastructure in your area and identifying sources of funding due to research, planning, and engineering studies required.

            The public is invited and welcome to attend!

WHY?    The FCC announced that it will grant licenses for nonprofits to create and control broadcast content on public airwaves in major urban centers for the first time in history, yet no national or daily newspaper, national broadcast outlet or local broadcast outlet in Austin has covered the story, so not many nonprofits and communities who are eligible to apply for these broadcast licenses are aware of this powerful opportunity that literally may never be offered again. The application is expected to take about three months to complete, due to research and planning required.

Brown Paper Tickets has identified public funds available for LPFM applicants to compete for in Austin. There company is putting a spotlight on the opportunity and resources available for nonprofits to fill every available LPFM frequency in Austin with a qualified applicant, and launching a national campaign to help communities across the country to achieve the same goal.

An average of 70% of events in Seattle on Brown Paper Tickets benefit a nonprofit organization. As social entrepreneurs with a strong, 12-year relationship with the nation’s nonprofits and those who support them, the company feels a responsibility to do what is within its’ power to make sure they know that this once in a lifetime opportunity exists.

Brown Paper Tickets commits 5 percent of all profits to building healthy communities as part of it’s Not-Just-For-Profit business model, and firmly believes that LPFM is an important and powerful tool in that mission.

Even in the digital age, radio reaches the widest audience worldwide, and is able to connect better with communities regardless of economics or education levels, reach listeners who are engaged in other activities and tell stories in a way that resonates in a different way than other forms of media are able to.

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Barb Morgen
Brown Paper Tickets
1-800-838-3006 7124
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