Trupanion Announces Major Pet Insurance Policy Enhancements

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Expanded care and coverage clearly make Trupanion the most comprehensive provider of pet insurance in North America.

dog, cat, pets, pet insurance

Trupanion's new pet insurance policy enhancements provide additional value to pet owners.

Trupanion is differentiating itself from all other pet insurance companies as well as leapfrogging human healthcare by providing superior value to pet owners while not dictating how veterinarians provide care.

Trupanion, a leading provider of pet insurance, today announced several policy enhancements that help maintain their distinction as the pet insurance provider with the most comprehensive accident and illness coverage in North America. These enhancements were made based on data and direct feedback from pet owners and the veterinary community.

“We are driven by our love for pets, and are always striving to make it as simple as possible for pet owners to take care of them,” said Darryl Rawlings, Founder and Chief Executive Officer at Trupanion. “This updated policy does just that – it is the simplest and most transparent pet insurance policy in the industry, making it incredibly easy for pet owners to agree to the best and most appropriate care for their pet every time.”

Starting today, current and future Trupanion policyholders, subject to regulatory approval, will see the following improvements in coverage:

Hip Dysplasia will be covered for all pets as part of the core policy coverage. Previously, hip dysplasia coverage was available as an optional rider; now, it will be included under core coverage and available to all enrolled pets.

Trupanion’s only additional health care rider - the “Additional Care Package” - has been enhanced to include the following 17 modalities: acupuncture, behavioral modification, bone marrow transplants, chiropractic, colloidal silver treatments, gold seed therapy, herbal therapy, homeopathy, hydrotherapy, hyperbaric oxygen therapy, kidney transplants, naturopathy, physical/rehabilitative therapy, platelet rich plasma injections, polyethylene glycol medication, shock-wave therapy, and stem cell therapy.

Fewer overall coverage exclusions. Trupanion’s updated policy now includes a very limited list of exclusions that are clearly listed in the policy.

A simpler policy that is easier to understand. Now, when a policyholder chooses to enroll with the “Additional Care Package,” all veterinary-recommended treatments will be covered with no financial limits, making it simple for both pet owners and veterinarians to understand.

“Trupanion is differentiating itself from all other pet insurance companies as well as leapfrogging human healthcare by providing superior value to pet owners while not dictating how veterinarians provide care,” said Dr. Kerri Marshall, Chief Veterinary Officer at Trupanion. “The end result is pets receive better care, pet owners receive exceptional value, and veterinarians are finally free to provide all the care they are trained to provide our pets.”

Trupanion policy enhancements are now available in most states and all Canadian provinces (some states pending regulatory approval). To learn more, visit

About Trupanion®
Trupanion is an industry leader in pet insurance, offering cat and dog insurance in the United States, Canada and Puerto Rico with the mission of delivering financial peace of mind to pet owners. Trupanion offers a simple, customizable pet insurance policy with 90% coverage for diagnostic tests, surgeries, medications, hospital stays, and alternative therapies for the treatment of accidents or illnesses. Trupanion’s policy includes coverage of hereditary and congenital conditions with no payout limits per incident, per year, or over the lifetime of the pet.

Trupanion® owns and is underwritten by the American Pet Insurance Company, which has earned a Financial Stability Rating® of A, Exceptional, from Demotech, Inc. Trupanion is a founding member of the North American Pet Health Insurance Association (NAPHIA), demonstrating a commitment to high standards and transparency in all actions and products. For more information call 800-569-7913 or visit You can also follow Trupanion on Twitter or Facebook.

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Heather Kalinowski
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