(PRWEB) March 13, 2013
Smartphone usage is on the rise. In fact, out of the 5 billion cellular phones on Earth, 1.08 billion are smartphones. In terms of total smartphone usage, the United States ranked 6th on the global scale with Singapore, Canada, and Hong Kong taking the top three positions. With over 1 billion smartphones in use, it isn’t surprising that large and small businesses are utilizing smartphone technology to improve customer experiences and convert busy customers.
One such industry looking to capitalize on smartphone usage is the car rental industry. In 2011, the car rental industry set new records. In 2011, the total car rental industry revenue increased by 8% to roughly $22.4 billion per year, setting new records for total industry revenue.
In order to continue this trend of increased revenue and improved customer satisfaction, many major car rental franchises and businesses have created mobile-friendly websites and smartphone applications that simplify the car rental process. It is estimated that roughly 89% of smartphone users will use their devices multiple times throughout the day to make calls, text message, browse the internet, and play games. By adapting to the new technology, it’s estimated that sales will continue to improve into 2013 and beyond.
U-Save is one car rental company that is attracting new customers with its mobile friendly website. U-Save is a national car rental franchise that has offered discount car rental for more than 30 years. U-Save has enjoyed tremendous growth and popularity over the past several years, opening over 200 different franchises across the globe.
With U-Save’s mobile-friendly website, smartphone and tablet users can easily reserve a discount car rental for any of U-Save’s convenient locations. With this user-friendly and faster way to search for a discount car rental online, customers enjoy the affordability and flexibility that an online car rental provides.