SBDC Helps Local Auto Body Shop Clean Up Their Act

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When family owned business Elite Auto Collision ran into conflicts because of processes that lacked accountability they turned to the local Small Business Development Center to counsel them and turn things around for this small family owned body shop. This is a summary of an interview released nationally to their organization to showcase the success of the endeavor.

SBDC San Diego Region

We consider SBDC to be part of our success strategy. Sandra Baker-Assemi owner of Elite Auto Collision

Conflicts in decision making were causing problems for Elite Auto Collision-a small family run body shop near San Diego-when Sandra Baker-Assemi decided to clear the air to ensure the future success of the growing business. It is often difficult for a family business to run smoothly but the Assemi family had found a way to make it work for nearly a decade. During a recent interview with the San Diego Small Business Development Center on how things are going after the consultation with this government consulting entity she described some of the changes they made to keep the motivation that keeps the business strong.

Restructuring the company Elite Auto Collision realized that they had to get control of the financial numbers. It made sense. "The accurate body repairs we do every day require rigorous measurement and verification techniques," reflected Ms. Baker-Assemi. Consultant Michele Burkart of the Small Business Development Center (SBDC) made suggestions, spearheaded the process, and helped everyone understand the importance of clean processes for future business growth.

"We think Steve Jobs had it right. Every business has to think like a startup. Being nimble involves understanding what your customers want and being able to deliver. To do that you must have a deep understanding of what makes your business great. Clean processes let you focus outward on those challenges." S. Baker-Assemi

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Sandra Baker-Assemi
Elite Auto Collision
619 667 3788
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