Real Estate Agents Optimistic about the Market in 2013

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ActiveRain, the world’s largest social network for real estate professionals, has created an infographic that illustrates the high level of confidence REALTORS® have in the U.S. real estate market for 2013. IXACT Contact Solutions Inc., the premier residential real estate CRM in North America, predicts that this points to the even greater need for agents to get on board right away with a CRM.

IXACT Contact Real Estate CRM
The U.S. real estate market has already picked up and more Realtors are seeing the importance of a CRM in helping them supercharge their business success.

According to ActiveRain’s infographic, 84% of Realtors believe that real estate values will increase in 2013. This is a 133% boost in confidence from 2012. If real estate values do in fact go up, agents will inevitably be busier, which means that there will likely be a greater need for a real estate CRM to help them stay organized and manage their business effectively.

ActiveRain surveyed its 330, 000 members and found that in addition to increases in real estate values, Realtors believe that real estate transactions will increase, the amount of new construction will rise, and the local economy will also improve. Note that this pertains to the U.S. market. Canadian agents are less confident about their market in 2013.

IXACT Contact’s real estate CRM gives busy Realtors the ability to automate much of their marketing communications so they can ensure they’re keeping in touch with past clients over time and building a referrals-based business. As well, the real estate CRM’s automatic prompts make it easy for agents to make sure nothing falls through the cracks when listing and closing a home and when making an important appointment or commitment. Research has shown that successful Realtors across North America use a real estate CRM to manage and grow their business.

“The U.S. real estate market has already picked up and more Realtors are seeing the importance of a CRM in helping them supercharge their business success,” said Rich Gaasenbeek, Vice President, Sales and Marketing, IXACT Contact.

To view ActiveRain’s infographic, “A Brighter Future for Real Estate in 2013,” click here. To learn more about IXACT Contact and read some product reviews, click here.

About IXACT Contact Solutions Inc.

IXACT Contact® is an easy-to-use web-based real estate CRM that helps REALTORS® build lasting relationships with past clients, hot prospects and important referral sources. IXACT Contact makes it easy to maintain full contact profiles and to stay in touch with clients in a way that’s personalized, relevant and timely. With IXACT Contact, real estate agents can convert more leads into listings and attract more referrals and repeat business. Real estate sales and real estate prospecting become easy. Real estate marketing is also a snap with IXACT Contact’s personalized mass email, drip marketing, real estate newsletter, and Email Campaign Reporting features. The Active Business side of the system helps REALTORS® keep control of transactions by managing all the to-do’s associated with listings and buyers. Sign up for a free five week trial today at

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Rich Gaasenbeek
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