Learn to ‘Drive The Bus’ with New Dental Management Course

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A new dental management course by Productive Dentist Academy teaches dentists and their office managers how to operate their offices more efficiently and profitably.

PDA Driving the Bus

Productive Dentist Academy's Driving the Bus Course 2013

My thought is that most dentists have great people working for them, but they have no idea how to drive the bus!"

Productive Dentist Academy announces their next business development course entitled “Driving the Bus.” This course will train dentists and their office managers on critical management issues, including how to manage overhead, improve marketing return on investment (ROI), delegate responsibilities to employees, hold productive staff meetings, and implement other important dental management skills.

“My thought is that most dentists have great people working for them, but they have absolutely no idea how to drive the bus!” said Dr. Bruce B. Baird, founder of The Academy. “With this new course we will teach doctors to read the road signs, accelerate productivity, and keep their buses (businesses) between the lines.”

His own business, Productive Dentist Academy, has been extremely successful in following this methodology and is now the nation's leading comprehensive business coaching firm and is currently listed #247 in the healthcare sector of Inc Magazine's list of fastest growing companies. He adds that Jim Collins, author of From Good to Great, rightly advocates the importance of having the right people on your bus (team) and that it is something for which you should always strive.

“Driving the Bus” will be held May 3-4, 2013 in Seattle, Washington, at Cedarbrook Lodge. This relaxing 18-acre northwest setting is minutes from Sea-Tac Airport and is very convenient for participants traveling from around the country. Faculty for the dental management course will include Vicki McManus, co-founder and president of Productive Dentist Academy, and Patti Sooy, RDH BS, director of coaching and experienced practice manager. In addition, a bonus videography session will be available May 2 giving doctors the opportunity to film a professional introduction video to use on websites and social media channels.

The Academy’s team of business coaches supports every stage of business and team development. “Driving the Bus” is a powerful introduction to business 101 issues, McManus adds. The Academy also provides advanced education in financial planning, asset protection, dental marketing, estate planning, practice expansion, and transitions. Times for these other coaching events will be announced in the future.

About Productive Dentist Academy:

The dental marketing company got its start in Texas in 2004 and is now headquartered in Anacortes, Wash. Currently listed #247 in the healthcare sector of Inc Magazine's list of fastest growing companies for 2012, it has grown to become a leading provider of dental productivity seminars and dental marketing services throughout the United States and closely works with more than 1,200 private-practice owners. The Academy consists of a team of consultants in the areas of hygiene, public relations, dental marketing, dental management, insurance/PPO negotiation, and other fields of dentistry, and it helps dental practices execute agreed-upon plans to increase productivity, profitability, and team building. Founded on the principles of “doing good while doing good,” it pursues a mission of teaching management skills that will establish outstanding relationships between dental employees and patients. It is a privately held company owned by Dr. Bruce Baird (CEO) and Vicki McManus (COO).


Media contact:
Vicki McManus, COO

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