Ideosity Completes Project with Tool Manufacturer Klein Tools

Share Article

Ideosity recently completed a Product Information Management implementation with tool manufacturer Klein Tools. The project was key in improving the catalog content on Klein’s corporate website.

Ideosity Logo


Ideosity, a Chicago-based boutique web development company, has recently completed the implementation of a new Product Information Management System (PIM) for tool manufacturer Klein Tools.

Klein Tools has been manufacturing the world’s finest hand tools since 1857. Based in Lincolnshire, IL, Klein is the #1 choice among professional tradesmen. Klein manufactures more than 3,000 tools and accessories, and has been uniquely committed to providing only the finest professional-grade equipment. To this day, Klein Tools is owned and managed by members of the Klein family. Klein products are available worldwide through a well-established network of authorized agents and distributors who serve the professional tradesman.

Ideosity is a boutique web development company that specializes in building world-class websites for enterprise level customers. For many Ideosity customers, such as Klein, this includes the implementation and integration of PIM into the overall website plan.

Klein’s goals were to implement a replacement to their home-grown Catalog Content System and build the foundation for a streamlined, usable system what would enable their users to better serve their distributors.

Ideosity worked closely with Klein to understand Klein’s business requirements and build a solution utilizing Heiler’s PIM software. Ideosity implemented the solution within two months, allowing Klein to quickly realize a return on the investment. Ideosity also trained the Klein team and continues to evolve Klein’s capabilities.

The completion of the project will dramatically improve the catalog content on Klein’s corporate website. It will also allow them to facilitate translation of Klein’s Product Information to support international efforts and has put them in a position to save resource time by dynamically generating their product catalogs.

Bryan McGraw, Director of E-Business at Klein Tools says Ideosity is “a great bunch of guys,” and he “would love to extend the relationship.” All technical aspects of the project were performed to complete satisfaction. Overall Bryan was very satisfied with the quality of the work and the outcome of the project.

About Ideosity, Inc.:
Ideosity is a boutique Web Development company that specializes in building world-class websites for enterprise level customers. Ideosity’s mission is to provide a complete solution to their customer’s online initiatives utilizing tools such as Product Information Management & Content Management Systems, Where to Buy Online & Offline services, Contextual Advertising, Search Engine Optimization, Content Delivery, Back-End Systems Integration and Hosting.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Kalli Bravos
Email >
Follow us on
Visit website