Study Shows Princess Festival Redefines What it Means to Be a Princess

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University studies recently showed that Princess Festival attendees choose Princess Diana, Mother Theresa, and Jesus when asked what a princess is, rather than celebrity divas.

Princess Event

Princess Festival provides a wholesome and empowering event for young girls.

00% of those who had been to at least one Princess Festival event brought pictures of: Princess Diana, Mother Theresa, and Jesus and described their view of a “Princess” as someone who “cares about and helps others”.

Dr. Sterling Bone of Utah State University and Dr. Tracy Suter of Oklahoma State University have just released the results of a class study they initiated of the term “Princess." The objective was to determine the impact that the Princess Festival had on attendee’s perceptions of what they consider to be a “Princess.”

The study consisted of 75 parent/daughter pairs, participating in 2 hour-long interviews by Dr. Bone’s executive MBA students who used the popular ZMET association methodology. Adults and children were each asked to bring their own separate pictures and images of people whom they thought exemplified a real world Princess.

The subjects were divided into two groups: those who had never been to a Princess Festival event before and those who had been at least once in the last 4 years.

The results revealed several things that drive the argument for more study:

1.     Parents perceive the concept of “Princess” and it’s definition as potential method to convey their personal principles on to their daughters

2.    Children in the 3-10 year old demographic idolize princesses as role models

3.    Most classical princesses are not identifiable by any morals or principles that they exemplify

4.    Disney’s interpretation of princesses are dominant in the culture.

Dr. Bone and his colleagues found the following information very interesting and a topic for further in-depth study:

1.    90% of all adults and children who had never been to a Princess Festival event brought pictures and images of the following to the interview to represent their view of a princess: Lady Gaga, Madonna, Britney Spears, and Lindsay Lohan. The generalization was that a “princess” was a DIVA type person, someone who focused on themselves.

2.    100% of those who had been to at least one Princess Festival event brought pictures of: Princess Diana, Mother Theresa, and Jesus and described their view of a “Princess” as someone who “cares about and helps others”.

About Princess Festival

The Princess Festival which runs from June 18-29 at Thanksgiving Point event center in Lehi Utah (30 miles south of the Salt Lake City Airport) is a participatory event for families. With scripted adventures and plays and its cast of 60 actors and 100 volunteers, it teaches young guests how to “find the magic within” and to be “More than a Princess” (i.e. caring about others and giving service) while they are playing in the adventures with the Princess Festival role models.

CEO Ron Hatfield stated that in 2012 the event drew destination visitors from all 50 states and 3 countries. He said that the organizers expect a 50% increase in attendance for 2013. Princess Festival is the largest Princess Specific Adventure event in America.

Operated by Princess Festivals International, the Princess Festival is entering its sixth year with the introduction of Princess Kadesia, their 5th new princess, and her Hobbyduke mentor Zildy. The Festival will release her adventure in a new novella and children’s illustrated version. The illustrated version of “Princess Kadesia and the Blue Boy” will be presented as a free gift to each paying guest at the Festival. The story line of the books deal with bad traditions, standing up for one another and finding the good in others.

This is a ‘family event’ with a ‘princess theme’. It has been designed to appeal to 3-10 year old children and their families. The young guests should come dressed in princess period costumes and be prepared to participate in the 10 different Princess Adventure Quests. Using their “magic within” and adventure kits they will help the Princess Festival Princesses overcome obstacles and challenges to ultimately make the world a better place.

Princess Festival will also present three performances, including: “Princess and the Pea”, “The Wise Little Girl” and the premier of the original puppet presentation of “Princess Kadesia and the Blue Boy” put on by award winning puppeteers Joe Flores and Maxed-Out Puppeteers.

Tickets are sold for 4 hour long Morning and Afternoon sessions starting at $40 for one adult/one child and an all day pass for $75. The shows and Adventures run from 9 AM to 6 PM, Tues through Saturdays, June 18-29.

The Princesses of Everley Masquerade Ball will be held for guests on the evening of June 29th also at Thanksgiving Point event center at 7 PM. Tickets for the ball are $100 for one adult/one child. Formal, wonderful food, entertainment aimed at young princesses, and simple and easy dancing instruction for the adults and their Daughters. This event has limited capacity and sells out every year.

To learn more and purchase tickets visit:

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