Launches Pet Insurance Wizard™

Share Article provides objective, third party information, tools and research to help dog and cat owners shop and compare pet health insurance companies and plans.

Our goal with the Wizard is to create a simple tool that helps educate pet owners

Shopping for pet health insurance can be confusing. With so many companies, options and plans many pet owners find the process overwhelming. To help make the process easier recently launched the Pet Insurance Wizard™ to help dog and cat owners choose the perfect coverage for their furry friends. The Pet Insurance Wizard™ is a shopping tool that guides pet owners through the buying process by asking customized questions about coverage.

“Our goal with the Wizard is to create a simple tool that helps educate pet owners about the key factors related to pet insurance,” explained Nick Braun, founder of

“The step-by-step process helps pet owners focus on key factors so they can decide which features and benefits are most important to them.”

The Wizard walks pet owners through the decision making process by asking customized questions like How important is hereditary coverage to you? and What annual benefit limit would you like? The questions are designed to help pet owners focus on the most important factors when shopping for pet insurance so they can create customized policies that fit their individual needs and budgets.

The Pet Insurance Wizard™ is broken down into three major parts:

Pet’s Information – This section asks pet owners basic questions about their pet including pet type, breed, age and where they live.

Coverage Options – Helps pet owners determine which coverage options are most important to them including hereditary coverage, orthopedic issues and prescriptions medications.

Plan Structure – Guides pet owners through plan options including deductibles, reimbursement levels and coverage limits all of which impact policy premiums.

The Pet Insurance Wizard™ also provides buying tips that provide valuable insights to help dog and cat owners make decisions about coverage.

“Education is a big part of the pet insurance buying process,” said Braun. “We want to help pet owners make educated decisions before choosing a policy so they don’t get surprised when submitting claims.”

Braun said this version of the Pet Insurance Wizard™ is only version 1.0 of the tool and the company plans to add new features and tools over the coming months that will further enhance and improve the user experience.

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