Senior Business Leaders Frank Salerno and Bo Dimert Join X-Factor Communications’ Board of Directors and Leadership Advisory Team

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X-Factor Communications welcomes new business leaders that will help commercialize products and refine go-to-market implementation.

X-Factor Communications, LLC (“X-Factor”), the wholly owned subsidiary of X-Factor Communications Holdings, Inc. (OTC: XFCH) (the “Company” or “XFCH”), a provider of interactive digital media software and services over its dscp:// Digital Screen Control Portal platform, announces the addition of Frank Salerno to its Board of Directors and Bo Dimert to its Leadership Advisory Team.

Frank Salerno agreed to join the Company’s Board of Directors following his recent investment in XFCH. Frank Salerno has been a member of the Board of Directors of Wisdom Tree Investments, Inc. (WETF), a NASDAQ listed company, since July 2005. He currently serves as Chair of the Audit and Compensation Committees and he is the Lead Independent Director of Wisdom Tree. Mr. Salerno has also been the managing member of Hillcrest Financial, LLC (“Hillcrest”) since October 2004. Mr. Salerno served as a director and member of the Audit Committee and Conflicts Committee of K-Sea Transportation Partners, L.P., formerly a NYSE-listed company, from 2004 until its acquisition in 2011. Prior to his retirement in 2004, Mr. Salerno was the Managing Director and Chief Operating Officer of Merrill Lynch Investment Advisors--Americas Institutional Division, an investment company. Before joining Merrill Lynch, Mr. Salerno spent 18 years with Bankers Trust Company in various executive positions. In 1995 he became Chief Investment Officer for its Structured Investment Management Group. Mr. Salerno received a B.S. in Economics from Syracuse University and an M.B.A. in Finance from New York University.

In addition to Frank Salerno, the Company also welcomes another new investor, Bo Dimert. Mr. Dimert has agreed to spearhead the Company’s Leadership Advisory Team. Mr. Dimert served as the President and Chief Executive Officer of Ericsson Inc. and Executive Vice President of the Ericsson Group from September of 1998 to August 2000. From 1995 to 1998, Mr. Dimert served as an Executive Vice President and General Manager of Enterprise Networks. Mr. Dimert has more than 30 years of experience in international sales and management at IBM, Digital Corporation and Ericsson. After having left Ericsson, Mr. Dimert has served on Boards of IT software and services companies mostly as the Chairperson.

The Company’s CEO Charles Saracino said, “We are fortunate to have Mr. Salerno and Mr. Dimert join our Board of Directors and Leadership Advisory Team at this key juncture as we believe they will help impact the Company‘s movement towards commercializing our products and refine our go-to-market implementation.”

X-Factor provides easy-to-use, interactive digital media solutions to its customers. Using our flagship application, Digital Screen Control Portal 4.0, non-technical users have the capability to publish immersive interactive informational content, emergency notifications and advertising to internal and external audiences. The company's comprehensive single point digital content publishing capabilities allow its customers to create and deliver "any content" quickly and easily on "any device" including digital signs, kiosks, desktops, tablets, SharePoint, intranet sites, telephones and mobile devices.

For more information go to our website at:

Forward-Looking Statements

This press release includes forward-looking statements. All statements, other than statements of historical fact, included in this press release that address activities, events or developments that the Company believes or anticipates will or may occur in the future are forward-looking statements. These statements are based on certain assumptions made based on experience, expected future developments and other factors the Company believes are appropriate in the circumstances. Such statements are subject to a number of assumptions, risks and uncertainties, many of which are beyond the control of the Company. Such statements are not guarantees of future performance. Actual results or developments may differ materially from those projected in the forward-looking statements as a result of many factors, including the Company’s ability to implement its long range business plan for various applications of its technology; the Company’s ability to enter into agreements with any necessary marketing and/or distribution partners; the impact of competition, the ability of the Company to protect its intellectual property; and management of growth and other risks and uncertainties that may be detailed from time to time in our reports filed with the Securities and Exchange Commission.

Contact X-Factor:
Jeffrey Singman, CTO & Business Development Officer
X-Factor Communications
Tel: 917-716-7618

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Jeff Singman
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