Losing Weight Is a Top Canadian New Year’s Resolution—But Most Will Give Up in the First Month

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Newly released survey results from Slimband Inc. examine why Canadians are failing to trim their waistlines, the impact obesity is having on their lives—and what can be done to help.

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Slimband Client Courtney

“Our research into the obesity crisis continues to show that it affects all aspects of people’s lives, from mental health to employment prospects,”

According to a recent survey by Virgin Mobile, 51% of Canadians make New Year’s resolutions, but more than half abandon them after just one month. Healthier living continues to be a leading goal, with 30% resolving to exercise more, lose weight or eat better in 2013.

Meanwhile, the obesity crisis continues to worsen. According to a 2011 study by Statistics Canada, 24.1% of adults were obese between 2007 and 2009. Obesity rates jumped about 10% for men and 8% for women from levels seen between 1986 and 1994.

Slimband recently conducted a number of online surveys examining what should be done to deal with this fast-growing problem. These surveys attracted responses from hundreds of Canadians who identified themselves as both obese and non-obese.

The health impacts of obesity are serious and widely acknowledged. But the problem goes much deeper. Here are just a few of the surprising responses the Slimband surveys returned:

  •     Obesity poisons interpersonal relationships: Of the 918 respondents who answered this question, 79.1% said their weight negatively affects their relationships with the people they’re closest to, such as family, friends and co-workers.
  •     Employers see overweight workers as lazy: A strong majority—80.6%—felt that managers see obese employees as less productive than other workers. That vastly increases the odds of being passed over for raises and promotions. According to a recent study by Tennessee State University economists Charles Baum and William Ford, obese men and women can expect to earn 1% to 6% less than other employees.
  •     Nutrition labels are getting attention: There were a few rays of sunlight in the results that Slimband uncovered. For one, more Canadians are reading—and paying attention to—the nutrition labels printed on food containers. A full 83.0% read these labels, and 52.3% said they do a good job of letting consumers know what’s in the food they eat.
  •     Key education programs continue to resonate: Canada’s Food Guide and ParticipACTION, two fundamental government efforts to promote healthy living, remain popular: 94.5% of respondents were familiar with Canada’s Food Guide, while 69.4% knew about ParticipACTION, which promotes regular exercise. More than 60% felt Canada’s Food Guide was effective, and 50.5% gave ParticipACTION a passing grade.

“Our research into the obesity crisis continues to show that it affects all aspects of people’s lives, from mental health to employment prospects,” said Slimband CEO Michael Scott-Smith. “That makes swift action to control the problem all the more important. At Slimband, we’re determined to play a leading role in tackling obesity using the wide-ranging expertise we’ve developed during our long history in the weight-loss business.”

About Slimband

Slimband is Canada’s premier weight loss group, specializing in reversible laparoscopic weight loss surgery with a unique 5-year aftercare program that includes nutritional counseling and coaching. Clients benefit from safe, long-lasting weight loss, increased energy levels and, in many cases, the control or elimination of weight-aggravated conditions like sleep apnea and type 2 diabetes. Slimband has helped more than 6,000 clients realize their dreams of losing excess weight and feeling their best.

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Andrea Langdon
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