Kevin's broad range of experience will help TRC better integrate our proprietary expertise into our clients' existing processes to drive even more impactful results.
PHILADELPHIA, PA (PRWEB) August 31, 2016
TRC Market Research, a Philadelphia based product development market research firm, has announced today that the organization has hired Kevin Dona to be part of TRC's senior team as senior vice president.
Kevin will be responsible for business development, offering innovative and business outcome-oriented research expertise acquired over his 20+ years at Ipsos and Nielsen. As Kevin explains, "I think TRC is a great fit for me as we share passion for understanding what drives consumer choices and how that understanding translates into meaningful business outcomes for our clients. In addition, since I am equally passionate about pushing the envelope in terms of approach and execution, I look forward to working in an organization that can evolve at the faster pace required by today's competitive environment."
Rich Raquet, TRC's president, adds, "Kevin's broad range of experience will help TRC better integrate our proprietary expertise into our clients' existing processes to drive even more impactful results."
About TRC Market Research, product development research firm
TRC market Research is a new product research and analytics firm that pairs customized solutions with senior-level attention to help deliver results-driven solution to a business problem.
TRC provides expertise in designing and implementing successful brand, pricing research, business-to-business, market segmentation and satisfaction and loyalty research.