NEST Fragrances Launches Cocoa Woods

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NEST Fragrances founder Laura Slatkin created Cocoa Woods to celebrate personal empowerment. The bold new eau de parfum is inspired by Slatkin's personal experiences when faced with adversity and how she persevered to overcome obstacles to achieve her goals.

Cocoa Woods Eau de Parfum

Cocoa Woods represents reaching your goals and pushing yourself to do things that are outside your comfort zone. When you do that, you feel an enormous sense of accomplishment, and that is empowering.

NEST Fragrances, a leading luxury fragrance brand, today announced the introduction of Cocoa Woods, a new eau de parfum debuting this week at Sephora stores, Sephora.com and NESTFragrances.com. It is the 12th eau de parfum created for the NEST Fine Fragrances Collection.

“Cocoa Woods is an empowering fragrance which embodies the values and principles that have guided me throughout my life,” said Laura Slatkin, Founder and Executive Chairman of NEST Fragrances. “Cocoa Woods is very warm and passionate on the inside, yet very strong and resilient on the outside.”

In 2018, Slatkin commemorates 25 years in the fragrance industry and celebrates the 10-year anniversary of the launch of her NEST Fragrances brand. Cocoa Woods is inspired by Slatkin’s personal experiences when faced with adversity and how she persevered to overcome obstacles to achieve her goals.

“My own story is best told in moments of being challenged,” said Slatkin. “Fifteen years ago, I learned I would face the challenge of raising my son who is deeply affected by autism. My answer to his diagnosis was to start a foundation called NEXT for Autism. We founded the first public school dedicated to children with autism and we built a major brain institute with Columbia University and Weill Cornell. At the same time, I started NEST Fragrances, which has grown tremendously over the past 10 years. All of this took strength and a fearless approach to the unknown, a willingness to forge new territories, and to do things I did not know how to do. But, when I successfully overcame each challenge and obstacle, it was very gratifying and I felt empowered. That is the mood I wanted to create with Cocoa Woods.”

Characterized as a woody-gourmand scent, Cocoa Woods takes the essence of bittersweet cocoa wrapped in sequoia wood and white sandalwood, blended with exotic hints of tiaré blossom and Thai ginger. “Cocoa Woods represents reaching your goals and pushing yourself to do things that are outside your comfort zone,” Slatkin continued. “When you do that, you feel an enormous sense of accomplishment, and that is empowering.”

Cocoa Woods is available for purchase in a 1.7 Fl. Oz. (50mL) eau de parfum spray for $74 and a 0.27 Fl. Oz. (8mL) eau de parfum rollerball for $27 at Sephora stores in the U.S. and Canada, Sephora.com, QVC.com, and NESTFragrances.com. Cocoa Woods debuts at Sephora in Australia and Mexico in September.

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About NEST Fragrances
NEST Fragrances, the “Company,” is a leading designer, manufacturer and marketer of exceptionally crafted luxury home and fine fragrances. The Company was founded in 2005 by fragrance authority Laura Slatkin; NEST Fragrances, the “Brand,” was launched in 2008 and celebrates its 10-year anniversary in 2018. The Brand boasts more than 20 home fragrance collections consisting of luxury scented candles and reed diffusers in several sizes, liquid soap and hand lotion, and the innovative Liquidless Diffuser™. In 2013, the Brand launched the NEST Fine Fragrances Collection, which today consists of eight fragrances available in eau de parfum sprays and roller balls, and luxury body cream. The Brand’s products are sold primarily in North America through a growing wholesale customer network of luxury specialty department stores, beauty product stores, boutique stores and spas, and the Company’s online flagship store NESTFragrances.com.

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Tim Rossi
NEST Fragrances
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