Revolutionizing Startup Growth: Wolves' Den Incubator Welcomes Up Boxers and Sevag Kazanci
A small business incubator program helps startups more efficiently navigate early challenges to brand awareness by facilitating a strategic marketing plan for accelerated growth. Derek Chew, CEO of Fullmoon Digital, welcomes Up Boxers to their Wolves' Den Incubator program along with inspirational environmentalist entrepreneur Sevag Kanzanci, who has joined their board of directors.
WINDERMERE, Fla., July 24, 2023 /PRNewswire-PRWeb/ -- Small businesses account for 44% of economic activity in the United States and were responsible for 62% of new job creation between 1995 and 2020.(1) Starting a business presents a series of challenges. The right strategic partnerships can reduce uncertainty, increase growth and help owners navigate the areas where they have less expertise.
Operating from the firm understanding that a rising tide lifts all boats, Derek Chew, CEO of Fullmoon Digital founded the Wolves' Den Incubator program to provide a free year of comprehensive digital marketing services to two early-stage startups annually. Fullmoon Digital is delighted to welcome Up Boxers to their Wolves' Den Incubator program and introduce Sevag Kazanci, an environmentalist entrepreneur, as its newest board member.
Fullmoon CEO Derek Chew elaborates on the vision behind the Incubator program, "The Wolves' Den Incubator is an opportunity for us to catalyze the growth of small businesses. We take innovative companies and help them establish a strong online presence, reach their target audience, and amplify their business."
This incubator program expedites startups' success and sustainable growth by providing mentorship and valuable resources in a collaborative environment, such as digital marketing and content development.(2) During the 12-month Wolves' Den Incubator program, two carefully selected businesses work with their own fully dedicated digital marketing team who provide expert guidance and develop growth strategies to achieve each startup's unique business goals.
As a resource small businesses can lean on, the Wolves' Den program has been flourishing. In recognition of its growth and impact, this year the program has expanded to include a board of directors. Fullmoon Digital proudly welcomes Sevag Kazanci, Co-founder and Chief Impact Officer at Parks Project, to this esteemed group. Parks Project is a groundbreaking outdoor-inspired apparel brand that aims to preserve the wonders of nature through donating a part of every sale to National Parks.
Kazanci grew up skateboarding, snowboarding, and camping, taking every opportunity to escape the city life. Post college, he had the pleasure of working for notable action sports brands like O'Neill, Rusty, …Lost, and Volcom, and went on to head up all apparel & accessories at TOMS Shoes. Kazanci's passion for nature and expertise in the apparel industry led him to become a prominent advocate for National Parks.
Inspired by a weekend of volunteering in the Santa Monica Mountains, Sevag Kazanci and fellow TOMS employee Keith Eshelman were deeply moved by the challenges faced by America's underfunded and underappreciated National Parks. Motivated to make a difference, they embarked on a mission to utilize consumer power to support insufficiently funded National Parks projects.
Leveraging his background in apparel and marketing, Kazanci and his partner collaborate with talented artists to create vintage, outdoorsy graphics for their apparel. Through the sale of these products, Parks Project supports National Parks conservation projects, effectively making a positive impact while raising awareness.(3)
Following the mantra "leave it better than you found it," Parks Project has given over $2.5 million to park conservancies and contributed over 6,000 hours of hands-on volunteer work and ties in with Fullmoon's own dedication to the environment Kazanci's expertise and entrepreneurial insights will be invaluable to the Wolves' Den Incubator program.
Expressing his enthusiasm, Kazanci states, "I'm thrilled to join the board at The Wolves' Den! I look forward to taking the wealth of knowledge I've gained over the last ten years in building my own brand and community and applying it towards other businesses."
With the addition of Up Boxers, whose business model includes supporting at-risk youth, the Wolves' Den Incubator program continues to attract businesses with innovative approaches and meaningful social impact. Up Boxers creates breathable, flexible, and well-crafted men's undergarments, donating clothing and money to youth causes like Cedars and Backpacks of Love with every purchase.
Chew expands, "Up Boxers's innovative approach to apparel and commitment to at-risk youths align perfectly with our vision at Fullmoon Digital. And with Sevag Kazanci contributing his singular entrepreneurial insights, we are excited to provide them with strategic guidance and industry-leading marketing services to help them achieve their business goals."
About Fullmoon Digital
Fullmoon Digital, founded by Derek Chew, a former early Yahoo! employee, is one of the few 100% independent digital marketing agencies in the United States. The firm is cross-functional, with deep experience in media planning and buying, digital consultancy, SEO, digital strategy, programmatic, analytics, performance marketing, paid media, social advertising, and creative. They push the envelope of what is possible in terms of marketing and technology, all the while providing best-in-class digital marketing service to their "pack" of clients. For more information, please visit http://www.fullmoondigital.com.
References:
1. Rowinski, Martin. "Council Post: How Small Businesses Drive the American Economy." Forbes, 12 Oct. 2022, forbes.com/sites/forbesbusinesscouncil/2022/03/25/how-small-businesses-drive-the-american-economy/.
2. Masterclass. "Business Incubator vs. Startup Accelerator: What's the Difference? - 2023." MasterClass, 2 Nov. 2021, masterclass.com/articles/incubator-vs-accelerator-guide.
3. Davis, Chelsea. "Preserving Our Parks with Keith Eshelman and Sevag Kazanci." Uncommon Path – An REI Co-Op Publication, 20 Apr. 2021, rei.com/blog/podcasts/preserving-our-parks-with-keith-eshelman-and-sevag-kazanci.
Media Contact
Karla Jo Helms, JOTO PR™, 727-777-4619, khelms@jotopr.com
SOURCE Fullmoon Digital
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