Three Effective Marketing Services for Chiropractors Revealed

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When it comes to building a clinic, there are many ways to promote or market its services. However, only few strategies are effective in making the business successful. Nitin Chhoda, a private practice marketing expert, recently reveals the top three essential marketing techniques that will be beneficial in the chiropractic business.

Chiropractic Marketing

These newsletters can be distributed as physical handouts in the office, delivered through the mail and mobile messaging, and online.

“In order to maximize the gaps between our patients’ schedule, multiply therapy management systems should be placed,” Chhoda says. “Whether in business or not,communication is always the key element for success.”

There are three effective communication services that will retain connection to former patients as well as increase referrals especially during this time of the year.

Using Mobile Marketing
There are over five million mobile devices currently in use, providing multiple means of reaching patients. Those who ignore mobile opportunities do so at the risk of losing patients. There are programs in today’s fast-paced world that provide pre-recorded voice mails, SMS text messaging and appointment reminders which make patients in constant contact.

Giving Patient Newsletters
A newsletter is more than a means of advertising. They inform and serve to keep the practice’s name and services in front of the patient.Nitin Chhoda created the Chiropractic Newsletter, a fully customizable, done-for-you solution to create and distribute chiropractic patient newsletters which build trust. These newsletters can be distributed as physical handouts in the office, delivered through the mail and mobile messaging, and online. They’re powerful reminders that also generate referrals.

Sending Thank You Notes
Make a big impression and add a personal touch on patients by giving a simple thank you note, card, email or small gift. Let them know that they are more than just a patient number in the practice’s filing system.

As the preeminent authority on managing and marketing small and medium sized practices, Chhoda provides easy to implement chiropractic marketing methods for short- and long-term solutions to insure practices thrive, even in a faltering economy. To remain competitive in the prevailing economic climate, Chhoda’s essential marketing services provide practice owners with the techniques to retain current clients and generate new patients for continued growth and revenues.

Chhoda’s office can be reached by phone at 201-535-4475. For more information, visit his website at

Nitin Chhoda is a licensed physical therapist, a doctor of physical therapy, and a certified strength and conditioning specialist. He’s the author of “Total Activation: The New 5 Step Fitness Mantra” and “Marketing for Physical Therapy Clinics.” He’s been featured in numerous industry magazines, major radio and broadcast media, and is the founder of Referral Ignition training systems, Private Practice Summit, the Private Practice Formula and the Private Practice Mastermind group. Chhoda speaks extensively throughout the U.S., Canada and Asia. He’s the creator of the Therapy Newsletter, along with Clinical Contact, a web-based service that boosts patient arrival rates

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