Oxford (PRWEB UK) 27 March 2013
During 2012 Simply Luxury Holidays launched a number of specialist websites, all of which can be found featured on the homepage of their website http://www.simplyluxuryholidays.co.uk.
To complement these sites the company have now launched the ‘Discovery Hub’, which provides information on all their featured destinations. The ‘Discovery Hub’ is made up of four sections each offering something a little different.
The ‘Hub’ includes the following:
- Articles - This area includes articles written by travel journalists, travel bloggers and members of the Simply Luxury Holidays in house team and are all about the destinations the company offers. These articles include personal experiences, facts and data on destinations and a few slightly off topic but interesting articles about Africa and The Indian Ocean.
- Reviews - This area includes reviews and star ratings by Simply Luxury Holidays’ passengers and is categorised by destination, itinerary and lodges/hotels.
- Media - This features thousands of pictures taken by members of the Simply Luxury Holidays’ team during their own travels, drivers and guides in East and Southern Africa and also some images provided by clients.
- Guides - ‘Does what it says on the tin’ with travel guides for all the areas featured on the Simply Luxury Holidays websites.
Paul Shipway Business Development Manager at Simply Luxury Holidays said, “There is much talk at the moment around ‘content marketing’ but we felt that publishing content just for the sake of marketing would be a missed opportunity. We also thought the site would be better received if there was a balance between our own and user generated content, so we are encouraging more reviews from our passengers. It is our intention over the coming months to develop an App that allows our passengers to interact with our destination guides and write reviews and upload photos whilst in resort, which should also help to build the amount of content featured. The Discovery Hub is also just stage one of a complete Simply Luxury Holidays re-design which is currently in progress and should be complete by 1st May.”
Simply Luxury Holidays' Discovery Hub can be found here; http://www.simplyluxuryholidays.co.uk/discovery/
About Simply Luxury Holidays.
Simply Luxury Holidays is a trading division of Somak Travel Ltd and is based in central Oxfordshire offices. Somak are an award winning tour operator with over 40 years experience of organising holidays to East Africa and the Indian Ocean.
Simply Luxury Holidays is a member of ABTA; membership no. P0225.
For latest offers visit the website http://www.simplyluxuryholidays.co.uk or call a travel consultant on 01235 436100.