GoNoodle Bolsters Leadership Team with Industry Veterans Across Marketing, Media and Healthcare

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GoNoodle today announced the appointment of three new executives to the company’s senior leadership team

GoNoodle today announced the appointment of three new executives to the company’s senior leadership team. Teresa Hammond joins the company as Chief Marketing and Communications Officer, Barbara Kalosieh joins as SVP of Global Business Development and Strategic Partnerships and Denyse Ferguson joins as SVP of Health Partnerships. Together, Hammond, Kalosieh and Ferguson bring decades of leadership experience across consumer marketing, business development, content distribution partnerships and healthcare.

Teresa Hammond joins GoNoodle with over 15 years of experience building consumer brands. Her experience spans consumer healthcare, food, and juvenile products categories where she had worked on iconic brands like Tylenol, TUMS, and Ore-Ida. Most recently, Hammond served as Vice President of Marketing and Sales for 4moms, a fast-moving entrepreneurial organization, where she established the company as a category leader by disrupting stagnant baby gear categories with premium brand positioning, technology and design.

Barbara Kalosieh comes to GoNoodle from Discovery, Inc, and is a 20 year veteran of Scripps Networks Interactive - home to the lifestyle brands of HGTV and Food Network. Barbara Kalosieh has built a successful entertainment and media career based on meaningful strategic relationships. A content distribution thought leader, she has structured and successfully negotiated forward-thinking deals across digital and mobile platforms. Among Kalosieh’s achievements is securing the first $1B multi-year distribution contract in the history of Scripps Networks Interactive (SNI). Kalosieh will work to foster current GoNoodle partnerships and build new partnerships to help drive the company’s mission to revolutionize the way kids, parents and teachers utilize screen time.

Denyse Ferguson comes to GoNoodle with a strong track record of building productive strategic partnerships. She has worked in myriad industries including large corporations like The Home Depot and The Timberland Company, start-up companies and global institutions of higher education. She comes most recently from Mercy Health, where she was Vice President of Community Partnerships. At Mercy Health, Ferguson led community engagement initiatives and strategic partnerships across the Mercy Health system with the objective of meaningfully impacting key issues facing local communities. In her role as SVP of Health Partnerships at GoNoodle, Ferguson will work closely with COO Mike Comegna to cultivate the company’s partnerships in the healthcare community, an industry she knows well given her extensive industry experience.

"I am thrilled to welcome Teresa, Barbara and Denyse to GoNoodle’s senior leadership team," said KC Estenson, CEO, GoNoodle. " GoNoodle is already loved and used by over 14m kids in classrooms in America alone and this team will help us grow - in the classroom, beyond the classroom, and beyond the United States!”

About GoNoodle
GoNoodle gets kids moving to be their smartest, strongest, bravest, silliest, bestest selves. GoNoodle’s 100s of short interactive videos and games get kids moving throughout the day, keeping them energized and focused, while introducing curricular topics, practicing mindfulness or just getting the wiggles out. It is one of the fastest adopted tech resources and is proven to deliver measurable gains in academic performance and student health. Over 14 million kids move to GoNoodle each month. It is used in 4 out of 5 U.S. public elementary schools in all 50 states and worldwide in 185 countries. 2 million families play GoNoodle at home, turning screen time into active time, through gonoodle.com, apps for iPhone, Android and Apple TV and through the GoNoodle YouTube channel. Learn more at http://www.gonoodle.com

Media Contact:
Audrey Jacobson
press@gonoodle.com

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Allison Fann
GoNoodle
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