Joel Franke Joins AC Business Media as Director of Digital Strategy

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AC Business Media is proud to announce and welcome Joel Franke as the Director of Digital Strategy. Franke will be responsible for new product development and will work closely with the executive management team to fast-track digital growth efforts across the business.

Joel Franke, new Director of Digital Strategy

Joel Franke, new Director of Digital Strategy

AC Business Media is growing at an extensive rate, especially within their line of digital products. I’m happy to be part of the growth and look forward to working as a team to continue crafting targeted digital opportunities that provide solutions for our clients.

AC Business Media is proud to announce and welcome Joel Franke as the Director of Digital Strategy. Franke will be responsible for new product development and will work closely with the executive management team to fast-track digital growth efforts across the business.

Franke brings over 14 years of experience in the media industry and has direct experience in digital product development. He has successfully proven the ability to launch, execute and sell new products in the digital media space through his experience working as the Director of Digital Business Development at Endeavor Business Media, formerly SouthComm.

Franke states, “AC Business Media is growing at an extensive rate, especially within their line of digital products. I’m happy to be part of the growth and look forward to working as a team to continue crafting targeted digital opportunities that provide solutions for our clients.”

AC Business Media CEO, Barry Lovette, says "We are excited to welcome Joel Franke to our team. He brings a strong background in digital sales management and will be an integral part of our digital growth initiatives.”

Some of Joel’s immediate initiatives will include streamlining processes, working with the sales and digital operation teams to implement new products and services, and meeting with key customers to understand the opportunities and needs associated with AC Business Media.

AC Business Media’s digitally properties include six trade websites, lead generation programs, targeted email campaigns, e-newsletters, and more.

About AC Business Media
AC Business Media is a leading B2B media and business intelligence company with a portfolio of renowned brands in heavy construction, asphalt, concrete, paving, rental, sustainability, landscape, manufacturing, logistics and supply chain markets, as well as data-driven marketing and content. AC Business Media delivers relevant, cutting-edge content to its audiences through its industry-leading digital properties, trade shows, videos, magazines, webinars and newsletters and provides advertisers the analytics, data and ability to reach their target audience.

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Danielle Slack
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