New Direction IRA Celebrates 15 Years of Alternative IRA Investing

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The growing leader in self-directed retirement, with over 17,000 active account holders and approximately $2 billion in assets under administration, reaches 15 years in business.

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Bill Humphrey and I started this company to help self-directed investors re-take control of their retirement investments

New Direction IRA, Inc. is excited to announce the completion of their 15th year in business as a self-directed IRA provider. The Louisville, Colorado-based firm specializes in alternative investments such as real estate, precious metals, and private equity as assets in one’s self-directed retirement account.

Since July 15, 2003, New Direction IRA has serviced tax-advantaged savings vehicles like Traditional IRAs, Roth IRAs, Solo 401(k)s, and health savings accounts (HSAs) with the mission of empowering individuals to hedge against the impact of Wall Street volatility and embrace the investment strategies they know and trust.

“Bill Humphrey and I started this company to help self-directed investors re-take control of their retirement investments,” said Catherine Wynne, President of New Direction IRA. “We were able to unite the earning potential of alternative investment options with the tax advantages of retirement accounts in our own investing endeavors. 15 years later, we’re proud to provide a comprehensive and service-based framework for our clients to pursue that same opportunity.”

Mr. Humphrey, a tax professional of over 20 years and company CEO, and Ms. Wynne, an experienced real estate investor and engineer, are co-founders and principal owners of New Direction IRA. In true start-up fashion, they established their company in a basement before working their way into larger office space and growing their staff to 73 full-time employees. The company has grown in tandem with their sister company, IRA Tax Services, and employs ground-based representatives in Colorado, Hawaii, Nevada, Pennsylvania, Delaware, and Alabama.

New Direction IRA’s focus over the last five years has been to lead the self-directed IRA industry into the future by incorporating technology that promotes speed and efficiency without sacrificing a high standard of account security. By supplementing their industry-leading customer service with revolutionary API technology and paperless day-to-day practices, New Direction IRA has all but eliminated the tedious procedures that have fueled negative and false impressions of self-directed investing in previous years.

Their client platform, myDirection®, provides 24/7 online access for account holders to review balances and initiate new transactions. Alternative asset providers and advisors can easily monitor the account statuses of their IRA investors on a single dashboard through the myDirection®Pro platform.

New Direction IRA serves clients and asset providers throughout the United States. They do not provide investment or tax advice, allowing their clients to utilize the financial professionals and asset providers of their choosing. New Direction IRA has invested a great deal of effort toward other high-level initiatives, many of which are due to take effect later this year and will be announced upon completion.

To date, New Direction IRA provides administrative services for more than 17,000 accounts and roughly $2 billion in cash and assets, including over $543 million in real estate holdings and $362 million in precious metals.

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Clay Malcolm
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