Recession Creates Holiday Bargains with Online Interior Design and E-Decorating

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Interior designers have taken a big hit from the recession, but this holiday season they’re hitting back by offering deep discounts through an unusual gift idea: virtual e-Decorating services.

An Urban Chic style E-Decorating Concept Board created by Room Design Online.com for a Palm Springs client.

“Through e-Decorating, we’re able to not only keep our businesses afloat, but to continue crafting beautiful spaces which, quite frankly, frequently stand up competitively against on-site interior decorating. Imagine receiving that as a gift.”

This holiday season, the interior design industry’s loss is the gift-giver’s gain. According to Lisa Ellis, Allied ASID and CEO of Room Design Online, LLC, the recession has now forced interior designers to be more creative than ever at marketing their services with designers turning to the internet to offer budget-friendly virtual interior design packages.

“I meet with a group of 12 professional ASID interior designers every month and it’s been heartbreaking to see these well-established designers giving up their offices and letting go of employees”, says Ellis. “Through e-Decorating, we’re able to not only keep our businesses afloat, but to continue crafting beautiful spaces which, quite frankly, frequently stand up competitively against on-site interior decorating. Imagine receiving that as a gift.”

Ellis says online interior design is not only a great gift idea for that hard-to-buy person on a Christmas list, it’s also extremely budget friendly. “In major metropolitan areas, on-site interior design averages $120 - $200 per hour, which puts it out of reach for most people. With Room Design Online.com, you can design your living room, bedroom, kitchen, bathroom—really any room in the house—for a flat fee of $375 - $575 per room.”

Online interior decorators are able to charge less for e-Decorating services because they split the workload with the client. For instance, instead of meeting the designer face-to-face, clients have the option of selecting their online interior design style and color palette via the website. They also fill out a questionnaire and receive instructions on how to measure and photograph their room and any existing pieces they want their interior designer to work with.

After clients submit that information, their interior designer calls them to iron out the fine details. Throughout the design process, they communicate via phone and e-mail as their interior decorator creates their design concept.

Ellis’s e-decorating service, Room Design Online.com, offers clients a choice between a 100% virtual room planner and a physical room planner portfolio. Both planners include a coordinated concept board that keys to a furniture arrangement plan. A room design guide leads clients step-by-step through their decorating project with a selection of product recommendations from well-established online retailers.

Ellis says an online interior design gift certificate is a unique personal gift that has lasting impact, especially for anyone who’s stumped about what to buy for that special person.

“People are just floored when they receive this as a gift. And it’s amazingly gratifying for me to work on these projects. You really feel the love, not only from the person who gets the gift, but from that person who gave the gift.”

About Room Design Online, LLC:

Room Design Online, LLC, is a cutting-edge online interior design studio at the forefront of an emerging trend in interior design: online interior design services. The studio creates luxe designer rooms without high designer fees via its custom, residential, e-Decorating packages. For more information about online interior design, visit Room Design Online at http://www.RoomDesignOnline.com.

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