Elite Pay Per Click Management Firm Makes Google’s Toughest Cut Yet

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Silverback Strategies Achieves Google AdWords Certified Partner Status

Google AdWords Certified Partner Logo - Silverback Strategies

This partnership level is an honor, but it's not just about the title

Silverback Strategies, a leading pay per click management firm based in the Washington DC Metro Area, is proud to announce that it has achieved Google AdWords Certified Partner status under Google’s newest guidelines.

While Silverback has been a Google AdWords Qualified Company for years, Google recently revamped its certification program for greater selectivity. According to Google, the new certification program was developed in part to offer better training and more rigorous certification in AdWords proficiency. The new process involves more challenging certification exams to test practical application of knowledge and best practices (rather than simple recall of knowledge).

“This partnership level is an honor, but it’s not just about the title,” says Neil Welsh, CEO at Silverback Strategies. “As a Google AdWords Certified Partner, we have access to more and better resources to utilize on behalf of our clients – the most recent and most relevant AdWords tools, training and strategies.”

When Google announced the change to its certification standards, all previously qualified companies were required to re-qualify. A highly respected Internet marketing firm with a phenomenal track record, Silverback Strategies is a top-performer in the AdWords realm. Its stature as an AdWords Certified Partner reflects its in-depth understanding of AdWords and pay per click management strategy. The company has for years had a dedicated support team at Google, providing a virtually unheard-of level of access.

“The world of pay per click is changing every day, and the more closely we can partner with Google, the better we can anticipate and flex with those changes to keep our customers ahead in the rankings,” adds Welsh. “This certification is one indicator of our strong relationship with Google and commitment to results for our customers.”

About Silverback Strategies:

Based in the DC Metro Area, DC Internet Marketing Agency Silverback Strategies partners with businesses large and small to provide state-of-the-art web design, SEO Management, pay per click campaign management, social media optimization, consulting and execution. The company’s SEO professionals are frequent presenters at educational institutions and marketing organizations on the topic of Internet campaign management. For speaking and media enquiries, contact 888.434.7775. Or visit Silverback Strategies on the web at silverbackstrategies.com.


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Joseph Erfe