Vivacare helps physicians to help their patients, said Dr. Mark Becker, pediatrician and President of Vivacare.
Burlingame, CA (PRWEB) April 6, 2011
Rosacea afflicts an estimated 16 million Americans and most of them don't know it. Now, the public can now learn more about this chronic skin disorder from their own dermatologist.
The National Rosacea Society has designated April as National Rosacea Awareness Month to alert the public of the warning signs of rosacea and the importance of early diagnosis and treatment. A Gallup survey found that 78% of Americans have no knowledge of this common disorder and less than 10% of those with rosacea are receiving treatment.
In support of the National Rosacea Society, Vivacare has provided in-depth rosacea education resources to the 3,500 dermatologists that use Vivacare's "From Your Doctor" patient education service.
Dermatologists use Vivacare to enhance their own practice Websites with customizable patient handouts, videos, medication rebate coupons and other resources to help patients better understand and manage their skin conditions.
As part of Rosacea Awareness Month, Vivacare has expanded the patient education content regarding rosacea to include patient handouts about the different subtypes of rosacea and rosacea treatment options, including topical medications (Finacea®, MetroGel®), oral medications (Oracea®), surgical procedures, IPL for rosacea, and a rosacea diary. The rosacea content includes links to the National Rosacea Society so that patients learn more about this education and advocacy organization dedicated to improving the lives of people with rosacea.
"Our goal is to help physicians to help their patients", said Dr. Mark Becker, pediatrician and President of Vivacare. "We make it easy for doctors to direct patients to relevant and practical health information that supports the doctor's clinical perspective and professional approach to care." Dr. Becker added that "by providing dermatologists with in-depth resources about rosacea, we help them inform their communities about this under diagnosed skin condition and the availability of safe and effective treatments."
Rosacea, also called "acne rosacea" is a non-contagious, chronic skin condition found most commonly in people 30 to 60 years of age. It causes facial redness that becomes more persistent. Visible blood vessels may appear and, left untreated, bumps and pimples may develop. In severe cases, the skin may become swollen and bumpy, particularly on the nose. Eye symptoms can also affect many people with rosacea. The recommended treatment options depend primarily upon the severity and subtype of rosacea.
Vivacare is a patient education company based in Berkeley, California that makes it easy for medical professionals to share practical health information with their patients, leading to improved clinical care and patient satisfaction. The patient education service is available at no cost to physicians within 12 medical specialties.