Brian Cole of Building Communities Addresses National Audience of City and County Managers at ICMA Conference in Wisconsin

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Slammed by the continuing recession, cities and counties are seeking efficient ways to create jobs in their communities. Economic development expert Brian Cole spoke to city and county managers at the annual International City/County Management Association Conference in Milwaukee, Wisconsin about his efficient approach to economic development strategic planning.

City and county managers from through the United States heard about the extremely efficient Building Communities approach to economic development strategic planning from Building Communities President Brian Cole in Milwaukee, Wisconsin last month. Brian Cole spoke at the annual International City/County Management Association Conference.

Brian Cole, a former county commission chairman and economic development official at the city, state, and county level, presented the new approach for communities to objectively select economic development strategies that are tailored to the specific assets of their respective community.

Building Communities utilizes the Strategy Selector Tool which convenes a local steering committee to answer 85 questions relative to the comparative advantage the community has to advance specific economic development strategies. Once the steering committee has completed their analysis, they remain on board for three years to implement their economic development strategic plan.

Brian Cole spoke on the topic of Community Resilience in the New Normal, an address to city managers about how cities can still create jobs even in an environment where jobs are being shipped offshore and the overall state of the national economy remains weak. His presentation can be viewed at:

Cole believes that the federal government must be efficient and local communities must be effective in order for America to rebound economically. That is, all of the discussion around stimulus and budget cuts needs to efficiently deploy federal resources to move the economic forward at the macro-scale. Cole’s approach then deals with the effectiveness of communities to move forward by selecting strategies that make the most sense given their specific economic assets and conditions.

The ICMA conference is but one of many that Cole has addressed over the past 18 months. Cole will next address a group of development experts and community leaders at conferences in Washington DC in October and in Arizona in January. Economic development expert Brian Cole will focus his remarks on regional sustainability planning at the upcoming events.

ICMA offers a wide range of services to its members and the local government community. The Association is an internationally recognized publisher of information resources ranging from textbooks and survey data to topic-specific newsletters and e-publications. ICMA provides technical assistance to local governments in emerging democracies, helping them to develop professional practices and ethical, transparent governments. ICMA assists local governments in the United States through programs such as the Smart Growth Network and other programs that focus on specific areas of need.

About Building Communities: Building Communities is an economic development and regional sustainability planning company assisting communities throughout the United States to envision and enact their future through unique, proprietary methods and software that expedites the ability of communities to select strategies that they can succeed with to create jobs and improve their overall quality of life. President, Author, and community and economic development specialist Brian Cole, brings 25 years of experience in planning and implementing successful projects, initiatives, and strategies. Find out more at the Building Communities website or read the blog.

About Brian Cole: Brian Cole has 25 years of experience in planning and implementing economic development projects, initiatives, and strategies as a local and state official, county commissioner, and as a private sector consultant and author. More on Brian can be found at


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