Boston, MA (PRWEB) December 15, 2008
Customer engagement specialist The Pohly Company received three awards at the 2008 Pearl Awards dinner on November 13, 2008. The Pearl Awards, created by the Custom Publishing Council, recognize the custom publishing industry's best publications and Web sites -- in a variety of categories that include excellence in journalism, graphic design, development and execution of integrated marketing strategies, and creative use of digital media.
The Pohly Company was honored with a silver award for Best Special Issue in the editorial category for its custom publication fresh, produced for Hannaford Supermarkets. In addition, VitalCare won two bronze awards for best distribution strategy and best achievement of corporate objectives in the digital category. VitalCare is produced for the American College of Emergency Physicians (ACEP).
About The Pohly Company
The Pohly Company is a diversified marketing and publishing services company that specializes in customer engagement content and marketing: creating and sustaining customer relationships from acquisition through brand affinity. Services include communications consulting and market research, custom publishing, media sales and consulting, and design communications. The company works with world-class brands, publishers, and major associations, including Continental Airlines, Coca-Cola FoodService, UAW-Chrysler, Western Union, and the Association of National Advertisers. The Pohly Company is also the publisher of FuelNet, a Web-based information provider of smart marketing tools for the growing business. For more information on the Boston-based company, visit pohlyco.com.