This exciting partnership is a key ingredient as the Timex Ironman brand continues to provide innovative training resources for the world's elite athletes.
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Lafayette, CO (PRWEB) October 28, 2008
Peaksware, LLC announces the release of a customized software application based on its Device Agent and TrainingPeaks.com products. Launching in November, the Timex® Ironman® Race Trainer™ digital heart rate monitor will include online support software available at TimexIronman.TrainingPeaks.com produced by Peaksware™, when purchased with the Timex Data Xchanger.
The Timex Ironman Race Trainer series of digital heart rate monitors boasts two-way wireless data transfer via the Timex Data Xchanger USB device. A sleek polyurethane digital transmission chest sensor allows a user's body to sync with the HRM watch to yield precise fitness data over extended training periods. The Timex Ironman Race Trainer digital heart rate monitor and the Timex Data Xchanger USB device, which utilize ANT+™ wireless technology, work in coordination with TrainingPeaks™ to provide online training support.
"Peaksware is honored to be selected by Timex to provide software for their next generation of downloadable devices, ushering in an unprecedented integration between world leading hardware and software," said Donavon Guyot, CEO of Peaksware. "With wireless data transfer and seamless web integration, we've developed a truly integrated experience to empower customers to achieve their fitness and athletic goals."
"Our relationship with Peaksware gives athletes of all levels even more of what they've come to expect from their Timex products - high quality training devices with ease of use," said Heberto Calves, Vice President of Marketing at Timex. "This exciting partnership is a key ingredient as the Timex Ironman brand continues to provide innovative training resources for the world's elite athletes."
The Timex Ironman Race Trainer digital heart rate monitor series will be available for purchase in November 2008 at timex.com as well as in sporting goods stores and sports specialty retailers nationwide. The collection possesses an array of essential fitness functions, including a 10-workout memory and a five-segment variable-intensity interval timer. The Timex Data Xchanger USB device (available as part of a kit or sold separately) transmits zone and interval setup information among other workout and watch parameters.
The heart rate monitor is available in four watch styles, in both men's and women's sizes. It boasts a useful range of features, including:
- 50-lap memory with average heart rate per lap
- chrono or interval workout review with average/peak heart rate, time spent in target heart rate zone, and calories burned
- automatic heart rate recovery with multiple pre-set durations
- 100M water-resistance rating for enhanced watch durability
Peaksware, LLC, founded in 1999, develops software systems to help motivated individuals and professionals achieve health, fitness and peak performance. In addition to the world's leading online training and nutrition log, TrainingPeaks.com, Peaksware also produces the desktop products Device Agent and WKO+. Each of these products is sold direct both to consumers and can also be customized in a white label format for enterprise customers. For more information or to discuss business development opportunities contact info_at_peaksware.com.
Timex Group, with over 5,000 employees, is one of the top watch companies in the world. Timex was founded in 1854, and has been designing, manufacturing and selling innovative timepieces for more than 150 years. Timex Group companies manufacture and sell watches under numerous brands in many different market segments including Timex, TX, Ironman, Expedition, Valentino, Salvatore Ferragamo, Vincent Bérard, Versace, Versus, Guess, GC, Marc Ecko, Nautica, and Opex.
Jeremy Duerksen, Director of Marketing