Los Angeles, CA (PRWEB) September 12, 2006
Humor is a powerful emotion, and using it is indeed an art form. ThatÂs exactly what the yearÂs most promising start-up film company -- Ummah Films -- has accomplished, taking a lighthearted approach toward Muslim-based entertainment.
Taking the Internet by storm, Ummah Films' first video blog series, ÂThe Reminder,Â has been a major success with more than a quarter-million page views in less than two months. Season One of ÂThe Reminder,Â which can be found at http://www.ummahfilms.com or youtube.com, has been praised as creative, witty and thought-provoking, sending a powerful message that reaches all races and religions.
ÂMy goal with ÂThe ReminderÂ was to dispel the misconceptions among not only non-Muslims, but with Muslims as well,Â said Baba Ali, co-founder of Ummah Films and the writer-producer of the series. Â ÂThe ReminderÂ combines comedy with a serious subject matter in a way that reaches out to the hearts and minds of people who need to know the truth about Islam.Â
AliÂs innovative idea for Ummah Films was spawned by the tragic events of September 11. Immediately following the terrorist strike, Muslims worldwide condemned the attacks as both evil and contrary to the true teachings of Islam. Ali, and co-founder Mahdi Ahmad, felt it was imperative that Ummah Films do its part to educate the public, but decided on a alternative approach that, while edgy, maintains the proper amount of respectability that upholds the fundamental tenants of Islam.
ÂItÂs unfortunate that the religion of Islam was associated with 9-11 since Islam completely condemns any form of terrorism and extremism,Â said Ali, creator of the hit board game Mecca to Medina. ÂIt has been estimated that five to eight million Muslims live in the United States. If Islam taught terrorism, you would see Muslims all over the local news committing acts of violence. Instead, the reality is the exact opposite because Islam is a religion peace, not terrorism.Â
In the same style as Comedy CentralÂs John Stewart or HBOÂs Bill Maher, Ali cuts through the muck of grandstanding and politicizing issues by simply telling it like it is. But instead of mocking Muslims or Islam, Ummah Films uses a comical approach that hits the mark with almost every viewer, without using any offensive material.
The sharp-witted videos remain Islamically permissible while taking a realistic look at the everyday issues Muslims are confronted with, including being a Muslim teen in America, Muslim weddings, being Muslim while flying, and one of the most popular episodes, Culture vs. Islam.
ÂIn my opinion, Islam is the most misunderstood religion around,Â said Ali. ÂNot just by non-Muslims, but by Muslims as well. Although many Muslims are born into a Muslim family, often times they are not taught Islam properly and that, of course, can lead to problems. I hope my movie shorts can play at least some part in restoring IslamÂs credibility so people can focus on its positive message.Â
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