Otalo Launches Next-Generation Vacation Rental Search Engine

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Otalo.com lets you search across the many different vacation rental sites on the web with one search. Over 200,000 vacation rental listings around the world can be reached in a single, powerful search. Favorite vacation homes can be saved and shared with friends.

we needed a Google for vacation home rentals. We had a good amount of caffeine coursing through us and decided, hey, we should just build one - one that's easy-to-use, powerful, and fun.

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Otalo has launched a next-generation vacation rentals search engine - http://www.otalo.com - that searches across the internet's many different vacation rentals sites, giving people planning vacations access to over 200,000 worldwide vacation rental listings with a single powerful search.

Saving Time Planning a Vacation
Otalo eliminates the cumbersome process of finding and visiting multiple vacation home rental sites and continually re-entering vacation information. This next-generation search engine combines a Google-like ability to search many different vacation rental sites with a simple, photo-filled website to help vacationers find the perfect spot. Just enter your vacation rental needs once, and let Otalo search all the different rental sites for you, allowing you to then click-through to the source site to book your reservations.

Otalo searches over 200,000 rental listings world-wide in both popular vacation destinations like Cape Cod, Orlando, and Spain as well as out-of-the-way spots like Alaska and Tahiti. Each vacation home is displayed with photos, descriptions, amenities, costs, and availability. Otalo provides a central planning space for each user where they can save their favorite vacation homes and share them with friends and fellow travelers.

"Using a search engine like Otalo to find a vacation home is much less time-intensive and cumbersome for folks," said Baer Tierkel, one of Otalo's co-founders. "It used to be that you had to jump between all the different vacation rental sites and re-enter all your information each time. Otalo can search them all and save you so much time - and you can share your favorite vacation homes with friends!"

Otalo's easy to use website allows you to search directly for a vacation home using a specific location and vacation rental attributes - like cost, availability, # of bedrooms and baths, and amenities. If you're not sure of where you want to go, you can also browse the millions of vacation home photos from around the world, looking at all the beautiful homes in exciting places. Just like any search engine, you can then click through to the source vacation rental site to make reservations and gather more information. Searching for homes on Otalo is free of charge.

"Lots of work and fun have gone into making vacation planning just a wee bit easier for everyone," said co-founder Mike Giles, "It's an awesome way to quickly search all those rental sites, turning a previously tedious process into an enjoyable one." As the world-wide economy continues to be tough on vacationers, vacation rentals serve as a great alternative to more costly hotels and resorts.

Direct Leads for Vacation Rental Websites
Otalo adds great value to vacation rental websites by delivering highly qualified vacation renters directly to source websites for bookings and information. Otalo displays all properties fairly (as any search engine should) and the users then click-through to the source site (like Google, but for vacation rentals). Otalo does not take direct listings or bookings, and refers property owners and renters to its source sites to list their vacation rentals. There are no charges or fees to vacation rental websites to be included in the Otalo search index.

About Otalo
Otalo was built by Mike Giles and Baer Tierkel, veteran software industry entrepreneurs. They found themselves at their local cafe complaining about how *many* different sites listed thousands of vacation homes - each site making them re-enter their search information - with no central place to collect their favorites. "There didn't seem to be a single, usable site that would search all these sites for you," said Tierkel, "we needed a Google for vacation home rentals. We had a good amount of caffeine coursing through us and decided, hey, we should just build one - one that's easy-to-use, powerful, and fun."

The name Otalo (ō · tal · ō) was derived after deep and long market research (ie. gabbing with the regulars of the local cafe) by combining the Zen symbol enzo - "O" - with the Finnish word for house - "talo". The founders (after too many cups of tea) figured to bring a Zen calmness to looking for a Finnish rental house. Well, any rental house. It was *so* obvious. Well, you get the idea.

For additional information about the next-generation Otalo search engine for vacation rentals, you can contact Baer Tierkel at +1 413 658 8133 or visit Otalo on the web at:
Otalo - http://www.otalo.com
About Otalo - http://www.otalo.com/about.jsp
The Otalo Blog - http://www.otalo.com/blog.jsp
Follow Otalo on Twitter - http://www.twitter.com/otalo


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Baer Tierkel
+1 413 658 8133
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