He is a walking who's who in marketing and media in his own right and will bring movers and shakers in the industry to our listeners.
Fort Lauderdale, FL (PRWEB) January 21, 2008
WebmasterRadio.FM, the premier free, 24/7 Internet business radio network focused on the B2B marketplace, is proud the announce the launch of a new show called "Market Edge" premiering Tuesday, January 22 at 12:00 pm EST. Market Edge will be hosted by Larry Weber, chairman of the global marketing services group, W2 Group, and a true leader in marketing and communications.
"We are so proud to welcome Larry Weber to our radio network," says WebmasterRadio.FM Vice President of Marketing Brandy Shapiro-Babin. "He is a walking who's who in marketing and media in his own right and will bring movers and shakers in the industry to our listeners."
Larry Weber is chairman of the W2 Group, a global marketing services ecosystem that helps CMO's in their new role as builders of communities and content aggregators. W2 Group companies, including Digital Influence Group and Racepoint Group, are leaders in social media marketing and digital media relations in both paid and unpaid media. In 1987 Weber founded The Weber Group, which within a decade became the world's largest technology public relations firm. The Interpublic Group of Companies purchased The Weber Group in late 1996, and in early 2000, Weber was named chairman and CEO of Interpublic's Advanced Marketing Services Group. Weber is also co-founder and chairman of the Massachusetts Innovation and Technology Exchange (MITX), the world's largest interactive advocacy organization, and advises Massachusetts Governor Deval Patrick on technology-related issues. Weber's second book, "Marketing to the Social Web: How Digital Customer Communities Build Your Business," was published by Wiley & Sons in June 2007 and is now in its third printing and is a business best seller.
Upcoming guests to be featured on Market Edge include:
- Paul F. Levy: President and Chief Executive Officer of the Beth Israel Deaconess Medical Center in Boston
- Frank Moss: Director of the Media Lab at MIT, Professor of the Practice of Media Arts and Sciences, Jerome B. Wiesner Professorship of Media Technology
- David Meerman Scott: Online thought leader and viral marketing strategist
- Jason Pontin, Editor-in-Chief and Publisher of Technology Review Magazine
- Tom Wilde: CEO of EveryZing and a widely recognized leader in the field of Internet search and online advertising
- Paul Gillin: Marketing consultant and veteran technology journalist with more than 23 years of editorial leadership
- Stuart Brotman: Chairman and CEO of American Television Experience
Market Edge will air Tuesdays at 12:00 pm EST. All WebmasterRadio.FM programs are available in podcast, mobilecast and archived format at http://www.WebmasterRadio.FM.
WebmasterRadio.FM lifts the "veiled curtain" of the Internet, bringing the business community together through an interactive radio network. Its listeners are a global group, comprised of everyone from corporate executives and decision makers to small and mid-sized businesses and individual entrepreneurs. WebmasterRadio.FM's stellar line-up of radio programming includes "CoverStory" with Joe Beaulaurier of PRWeb, WebmasterRadio.FM's official newswire; "The Hook with Katie Kempner" with Katie Kempner, vice president of Crispin Porter + Bogusky; "The Daily SearchCast" featuring search authority Danny Sullivan of SearchEngineLand.com; and more. To tune into WebmasterRadio.FM's live content or check out the show lineup, please visit http://www.WebmasterRadio.FM.