WellNet Healthcare Launches Automated Campaign Toolkit

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Real-time Population Management Available for Companies, Brokers and TPAs that Drives Down Immediate Healthcare Costs

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The campaign tools drive member engagement 9 times higher than the industry average by providing the right tools for members to become involved in their own healthcare.

WellNet Healthcare Group, a national healthcare solutions company, today announced the launch of WellNet Campaigns, a new, flexible population healthcare management program that provides businesses with the customized tools needed to engage workers in their own health. Supported with a toolkit of innovative cloud-based services, WellNet Campaigns allows businesses to deploy and manage targeted health improvement campaigns designed to improve worker health and reduce health costs.

"The campaign tools drive member engagement 9 times higher than the industry average by providing the right tools for members to become involved in their own healthcare," said Keith Lemer, President of Maryland-based WellNet. Using, advanced analytics and predictive modeling, WellNet professionals design customized population health management campaigns consisting of care management, health coaching and wellness programs.

The suite includes risk-specific health management programs segmented for high-cost, high-risk patients’ chronic conditions such as obesity, diabetes and high blood pressure. “A variety of incentives designed to increase individual engagement can be customized and the campaigns can be integrated with client ROI metrics,” Lemer said. “A flexible workflow engine based on NCQA/URAC process support is an integral part of the program as well. It enables close monitoring of campaigns and employs powerful technology to measure performance.”

Watch a short video demonstration of WellNet Campaigns.

Accessible via the Web and mobile devices, the tools enable businesses to create and deliver workforce-level programs that engage populations in health campaigns. They also enable third parties such as TPAs and brokers to help clients easily install tested population management campaigns, increasing the value these entities bring to their clients.

"The WellNet Campaigns toolkit allows businesses to scale health management services through audience-specific portals including members and care managers," said Lemer. "The campaign tools help to meet the challenge of engaging consumers in their own health by reaching them where they are: on the Web or via mobile, text and e-mail."

WellNet Campaigns is powered by the Healthspace Cloud™, developed by Glenwood, Maryland-based Healthcare Interactive.

About WellNet Healthcare Group
WellNet Healthcare Group is dedicated to identifying, quantifying and removing costly inefficiencies and behaviors adversely impacting the healthcare costs of companies of all sizes. WellNet delivers solutions that enable companies to effectively manage their healthcare spend and achieve significant savings by identifying the root of the problem and prioritizing the most promising areas of cost-reduction opportunities in real time. Learn more by visiting http://www.wellnet.com.

About Healthcare Interactive
Healthcare Interactive is dedicated to the transformation of the administration and delivery of healthcare to improve health in our communities. The Healthspace Cloud® enables our client-partners to effectively leverage their data to identify the health risk and cost drivers of the populations they serve, develop specific programs to engage members and improve outcomes and provide the administrative tools to deliver, manage and measure the success of those programs. Further information can be found on http://www.hciactive.com.


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