With so many social media tools, news feeds, aggregate sites and deadlines competing for a journalist’s attention it can be virtually impossible to figure out what makes for a successful pitch. PR professionals need to stand out from the sea of distractions to get their message read by a journalist or blogger. Unfortunately, getting your […]
EXECUTIVE SUMMARY It’s been both an extraordinary and challenging year for journalism — to say the least. On one hand, the profession has never been under greater attack. Constant accusations of fake news, anti-media sentiment coming from many of the world’s politicians and a seemingly overwhelming supply of competing content has made it much more […]
Maintaining a digital presence is extremely important. In fact, nearly 8 out of 10 of people research a company online before visiting a small business or making a purchase with them. Today, customers demand frequent communication in order to take action. They expect brands to be present across multiple mediums — search, social media, content marketing, etc. Most […]
Cision PRWeb impacts customer behavior by providing efficient communication tools to continuously engage with target audiences across multiple online channels including search, social media and with industry-specific partner websites, bloggers and influencers.