Community Involvement a Priority for AmeriLife® in 2014

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Building its relationships with community organizations, AmeriLife, is proud to support groups that are close to its heart in 2014.

Building its relationships with community organizations, AmeriLife, the nation’s premier annuity, life and health marketing group, is proud to support groups that are close to its heart in 2014. The company has taken a vested interest in supporting select organizations that it has ties to, providing marketing, design and production support, in addition to monetary donations and also getting its employees involved.

AmeriLife’s involvement within the community starts at the top of the organization, with CEO, Timothy O. North. In March of this year, North donated the use of his Belleair home for UPARC Foundation's annual Omelet Party, which helped to raise more than $175,000 for UPARC, creating “a spirit of hope for the developmentally challenged.”

“A locally-based organization, UPARC has been a dear friend to AmeriLife over the last few years,” said North. “We’re also proud to serve as this year’s Festival of Trees Presenting Sponsor.”

As was recently announced, AmeriLife has partnered as Presenting Sponsor for Tampa Bay’s 30th Annual Festival of Trees event in November. In addition to its $20,000 sponsorship to UPARC Foundation for the event, AmeriLife is providing in-kind donations of time and resources to help bring the organization’s vision for this year’s Candyland Christmas theme to life. AmeriLife’s Marketing Communications team is collaborating with UPARC to develop event materials, including a new event logo, brochures, programs, event invitations, tickets and various advertising pieces to promote the event. A team of AmeriLife associates will also decorate a tree to be auctioned off at this year’s event.

AmeriLife’s donations don’t stop there. AmeriLife served as Presenting Sponsor donating over $50,000 for the 2014 Hill Country Classic charity golf tournament in April, which raised $250,000 for Kidz1stFund, a research and awareness group established by Florida State University football coach Jimbo Fisher and his wife, Candi, dedicated to eliminating childhood diseases, including Fanconi Anemia. AmeriLife helped to raise the bar at this year’s Clearwater, FL event, providing marketing, design and production support for everything from an event website to signage showcased at the event. Several AmeriLife employees also volunteered their time to assist with the event, hosted by AmeriLife’s Director of Marketing Support and Product Development, Billy Hill, and his wife, Karon.

The Hill Country Classic wasn’t AmeriLife’s first interaction with Kidz1stFund. AmeriLife was a charter sponsor in establishing Kidz1stFund in 2011. In follow-up to its involvement with this organization over the last few years and for the Hill Country Classic in 2014, AmeriLife sponsored its own internal employee campaign, which educated employees about the charity and encouraged participation in a Spring Art Competition and Auction that raised nearly $1,000 for Kidz1stFund.

In addition to its involvement with UPARC, the Hill Country Classic and Kidz1stFund, AmeriLife was proud to participate in the national Take Our Daughters and Sons to Work Day, sponsoring Camp AmeriLife as a way for nearly 60 children to explore not only what their parent does, but also the various areas of AmeriLife to learn how the company operates and explore various career opportunities. This year’s second annual event was held on April 23rd at the company’s AmeriLife Place complex in Clearwater as a way to support its own, encouraging family participation.

With family and kids close to the heart of AmeriLife’s leadership team and its employees, the company is also proud to serve as a Silver Sponsor for the March of Dimes’2014 Signature Chefs Auction. This unique event raises money in support of the March of Dimes’ mission to help moms have full-term pregnancies and research the problems that threaten the health of babies.

Though locally-based, AmeriLife’s support expands outside the United States. AmeriLife has also partnered with ProNica, a St. Petersburg, FL-based organization engaged in supporting Nicaraguan communities, children and families. Ameri-Plus’ Herb Haigh serves on the Board of Directors for ProNica and introduced AmeriLife to this local organization and its mission, rooted in the values of simplicity, peace, integrity, community, equality, and care of the earth. AmeriLife has helped provide marketing, design and production services to ProNica throughout late 2013 and in 2014.

AmeriLife’s 2014 community involvement piggy-backs on precedents set in 2013, which included a variety of sponsorships with UPARC, Kidz1stFund, the Hill Country Classic, Meals on Wheels, and the YMCA. AmeriLife also raised money for the Red Cross in support of Oklahoma tornado victims and the St. Petersburg College Veteran’s Bridge Fund, which helps provide financial support to military veteran students.

“Community and service are very important to us here at AmeriLife,” explains North. “Our involvement with these great organizations is our way of giving back to this amazing community that has helped us grow from a single agency to the nation’s premier annuity, life and health insurance marketing group.”

About AmeriLife

AmeriLife is the nation’s premier insurance marketing group. Founded in 1971, AmeriLife represents more than 30 national insurance carriers, has 15 individual national marketing organizations, 33 career agency branch locations and works with thousands of independent insurance agents across the country.

For additional information about AmeriLife or its community involvement, please contact AmeriLife Marketing Communications at Media(at)AmeriLife(dot)com.

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Kelly Atkinson
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