SEC Rule 506(c) Means Opportunity for EB-5 Regional Centers and Developers

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The SEC new rule provides more opportunities for EB-5 industry and especially for Regional Centers to reach target audiences more efficient and accurate in a looser restriction marketing environment, which will provide opportunities for EB-5 Supermarket to cooperate with them.

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On July 10, 2013, the Securities and Exchange Commission (SEC) adopted a final rule under the Jump-start Our Business Start-ups (JOBS) Act to lift the ban on general solicitation and general advertising for certain private securities offerings relying on Rule 506 of Regulation D exemption. Before the new rule, Regional Centers were concerned about advertising their EB-5 projects to prospective Chinese investors, for fear of violating SEC regulations. After September 23rd, when is 60 days after their publication in the Federal Register, issuers and their selling agents will be permitted under new Rule 506(c) to engage in general solicitation activities without losing the benefit of the Rule 506 safe harbor.    

The new rule amends Rule 506 of Regulation D of the Securities Act of 1933 by adding a new exemption in Rule 506(c), which permits issuers to use general solicitation and general advertises to offer their securities, provided that:

(1) All of the actual purchasers of the securities in the offering fall within one of the categories of "accredited investor" under Rule 501(a) of Regulation D, or issuers reasonably believe that all of the purchasers fall within one of the accredited investor categories at the time of sale of the securities
(2) The issuer takes reasonable steps to verify that all the purchasers in the offering are "accredited investors"

With this SEC new rule, regional centers and EB-5 developers are less restricted in advertising and promoting their EB-5 projects. With the loosened marketing restrictions, the new rule provides more opportunities for the EB-5 industry, especially the Regional Centers, to reach target audiences more efficiently and accurately.

When proceeding with advertising with these projects, utilization of a professional marketing and advertising agency versed in EB-5 is prudent. EB-5 Supermarket is the leading EB-5 Chinese online media and marketing firm specializing in providing timely and authoritative EB-5 and US immigration related information to Chinese investors within China and around the globe. EB-5 Supermarket has helped many US Regional Centers to prepare professional Chinese marketing materials, workable marketing plans, and press releases. These efforts have helped promote their EB-5 projects in China, and have helped to raise the capital funds needed.

EB-5 Supermarket welcomes inquiries from regional centers and EB-5 developers to learn how to develop a more powerful marketing strategy for the China market. For more information, they can be reached at 630-781-6688 or through their website at
(Sourced from: Corrected to Conform to the Federal Register Version,

John Li, President/CEO
EB-5 Supermarket

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