Smartgift Leads Featured Workshop and Presentation at 2013 Fashion Digital New York

Share Article

Brings Retail Gifting Thought Leadership to Fashion E-Commerce for Holiday Season

News Image
We’re headed into the most important retailing season of the year and our purpose at FDNY is to give retailers a better understanding of the gifting tools that can lead to increased sales and a better customer experience.

Smartgift, a provider of online gifting technology for retailers, will participate in the 2013 Fashion Digital New York (FDNY) Conference with two featured events. The company will host a “Retailer Reboot” workshop on Tuesday, October 8 from 11:30 a.m. – 12:30 p.m. On Wednesday, October 9, Smartgift founder and CEO, Monika Kochhar will deliver an FDNY general session presentation from 2:45 – 3:00 p.m.

Smartgift provides online gifting technology for retailers to maximize their gifting revenue by solving common e-commerce inefficiencies such as abandoned shopping carts and gift returns due to lack of recipient information. As part of FDNY’s “Retailer Reboot” day, Smartgift will host a panel discussion with industry experts titled: “Skyrocket Your Online Holiday Sales.” The panelists will provide retailers with actionable advice on how to enhance their gifting capabilities to boost holiday sales.

The individuals sitting on the Smartgift “Retailer Reboot” workshop panel include Micke Paqvalén, CEO & Founder of Kiosked, an award-winning company that enables brands to turn their content into storefronts; Gregory Segall, President of One Pica, a global Digital Commerce Agency focused on delivering enterprise Magento solutions; and Bernd Strenitz, co-founder and COO of Smartgift.

As a featured FDNY speaker, Smartgift CEO Monika Kochhar will deliver a presentation on the “Five Surprising Gifting Trends to Prepare You for Holiday 2013.” For retailers, gifting is a critical yet frequently misunderstood part of e-commerce. Combining her expertise in the space with extensive research on consumer gifting behavior, she will share some surprising insights and translate them into building better online gifting tools for retailers.

“Fashion Digital Los Angeles proved so successful for Smartgift that we will participate as thought leaders on gifting in retailing at the upcoming Fashion Digital New York,” said Kochhar. “We’re headed into the most important retailing season of the year and our purpose at FDNY is to give retailers a better understanding of the gifting tools that can lead to increased sales and a better customer experience. It’s a privilege to be involved with such a high-profile event attended by the top minds in fashion, technology and commerce.”

“Fashion Digital New York is the perfect forum for retailers to learn about the new and innovative technologies that are shaping the fashion e-commerce industry,” said Scott Silverman, producer of Fashion Digital New York for GreenPearl Events. “The holiday shopping season is fast approaching and this is the tipping point as retailers gear up for the most important season for e-commerce. Now is the time for retailers to learn best practices for engaging and retaining customers in order to succeed during the holiday season.”

Those who plan to attend Fashion Digital New York can take advantage of a special “Friends of Smartgift” promotion and save 25 percent off registration by using promo code SPK-KOCHHAR when registering here. The “Retailer Reboot” day is taking place on October 8 at the Convene Conference Center located at 730 Third Avenue between 45th and 46th Street. Fashion Digital New York is being held on October 9 at Pier Sixty, Chelsea Piers, 23rd Street and Westside Highway. For full details and agendas, visit http://fashiondigitalny.com.

About Smartgift
Smartgift sets a new standard for online gifting. The company provides online gifting technology for retailers to maximize their gifting revenue by solving common e-commerce inefficiencies such as abandoned shopping carts and gift returns due to a lack of recipient information. Smartgift also offers retailers an opportunity to up-sell and cross-sell gift recipients and distill actionable insights from gifting analytics. Smartgift’s technology integrates seamlessly into any retailer’s e-commerce platform and can be customized depending on specific needs. To access a demo, calculate your ROI and for more information about Smartgift visit http://www.smartgift.it and follow @smartgiftit.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Peter Moran
Indicate Media
646-396-6092
Email >
Follow us on
Visit website