Don’t Sweat It: The 12 Principles of Wellativity
New York (PRWEB) October 03, 2013 -- Social media swarms with “fitspiration” and gyms bulge at capacity as health-conscious Americans fuel the $26 billion fitness club industry. According to IBISWorld’s Gym, Health & Fitness Clubs market research report, membership numbers are expected to grow an average of 2.0% annually over the 10 years to 2018.
Fitness expert and physical therapist Scott A. Morofsky says we’re looking at it all wrong. In his book Wellativity, Morofsky provides the essential component to achieve overall well-being – the spiritual approach.
“Most people look at health, fitness and well-being from the outside in,” Morofsky said. “The concept of ‘wellativity’ isn’t to ignore the outside, but to balance the approach from inside out.”
In Wellativity, Morofsky guides readers through 12 principles of “wellativity” and 90 days of breathing exercises to help condition the mind, body and spirit for the ultimate health benefits. Readers will be “in- powered” through spiritual principles, relaxation exercises, and fitness strategies to achieve the well-being they desire.
Morofsky is a living example of the powerful effects of “wellativity” and knows first hand what it takes to get there. His personal spiritual and physical journey helped him overcome a debilitating childhood on crutches and in a leg brace, the death of his mother, 27 years of drug addiction, and hip surgery. Readers will gain insight from his personal successes and his expertise in physical fitness, rehabilitation and massage therapy.
“No matter how much of the book you read, you will get benefit from it," Morofsky said. “You are going to have an increased awareness of your well-being and what it means to be in-powered.”
WELLATIVITY: In-Powering Wellness Through Communication
By Scott A. Morofsky
ISBN: 9781449798383
$17.95 retail price
Available at http://www.amazon.com and http://www.barnesandnoble.com
About the author:
After more than 30 years as a rehabilitation practitioner and fitness instructor, Scott A. Morofsky has set out to change the approach to well-being. As a living example of his methodology, Morofsky teaches 12 Principles of Wellativity, a spiritual adaptation of the 12 step addiction recovery program. Morofsky hopes to help others in their pursuit of well-being by encouraging trainers, medical practitioners, therapists, substance abuse programs, and individuals to approach wellness starting with internal afflictions.
Morofsky is certified by the Swedish Institute of Massage and Allied Health Sciences. He has taught seminars on health and fitness and has expertise incorporating health and fitness into recovery programs.
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Matt Zetzl, Bohlsen Group, 317-602-7137, [email protected]
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