When you use marketing analytics in the right way, it can actually be an incredibly powerful tool for supercharging your marketing efforts.
Milton Keynes, Buckinghamshire (PRWEB UK) 5 October 2013
Mediahawk announced today that they have gone live with the latest version of their software, Mediahawk 3.0.
The supercharged version of the software gives clients a beautiful new user interface with easier to use functionality, increased efficiency and some extra features that have got many users excited.
Some of the new features include a fully customisable dashboard, giving users a total top-down view of their inbound and outbound marketing efforts, intuitive and easy to use navigation as well as executive grade reports.
“When we showed users the new interface, we received a lot of impressed looking faces and applause,” says Harry Bott, director of Mediahawk. “We even had one client compare it to a Ferrari! It’s great to have this kind of feedback and is very encouraging after the months of work that have gone into developing the new platform.”
The call tracking & marketing analytics experts also created a complimentary video training series for businesses who rely on the telephone to generate response, showing them how to increase the effectiveness of their marketing.
“When creating these videos, we really had our customers and everyone we’ve talked to over the last decade in mind” Tom Whatley, marketing executive of Mediahawk explains. “A lot of people think marketing analytics is a bit of a dull subject, but it’s actually incredibly important to our businesses.
“When you use marketing analytics in the right way, it can actually be an incredibly powerful tool for supercharging your marketing efforts. The video training series shows you exactly how you can do that.”
Mediahawk 3.0 and the Call Tracking Revolution video series are available now.