PropertyGuru Group Reports 2013 H1 53% Revenue Increase YOY
(PRWEB) October 05, 2013 -- PropertyGuru Group, Singapore and the region’s leading property portal group, is pleased to announce this year’s first-half results with revenue exceeding 53% over the same period last year, with Singapore demonstrating the best growth performance of 40%.
Following a similar trend, visits and property listings on PropertyGuru's websites grew with the former rising by 30% to achieve 11.4 million monthly users, and the latter increasing in all countries by 30% to reach a total of 650,000, well on target to achieve 800,000 active property listings by end 2013.
Steve Melhuish, Co-Founder and Chief Executive Officer of PropertyGuru Group shares his perspective on the performance results: “In all, the Group’s business units performed well and in fact, surpassed projected estimates. This is another accomplishment for PropertyGuru as we continue to be market leader in Singapore and accelerated growth in Malaysia, Indonesia and Thailand.”
“Our biggest asset is in our people – where everyone plays a vested role in driving the company further with a view to long-term sustainability. We’re pleased to have appointed key senior executives in our management leadership team inclusive of a Chief People and Culture Officer, Chief Marketing Officer, Chief Financial Officer from Europe’s #1 online classifieds Scout24 and Chief Technology Officer to oversee the future development of our business.”
Singapore
Mobile technology continues to be top-line priority, contributing more than 56% of visitor traffic. The PropertyGuru, the only property newspaper in the market, is now available for free download on Apple and Android app stores, allowing readers 24/7 access and in turn, advertisers who are now able to explore rich-media opportunities beyond the traditional realm of static print advertisements.
Malaysia
PropertyGuru Malaysia, under the helm of Country Head Gerard Kho is showing dramatic increases in visitor and real estate listings. In addition, the inaugural launch of the Malaysia Property Show in Johor which allowed prospective Singaporean investors to pay a visit to the development sites in Iskandar saw an outstanding turn-out with more than 1,300 visitors and over SGD8 million in transactions.
Thailand
Thailand exceeded expectations with the recent conclusion of large online advertising deals with established banking institutions including Thanachart, Siam Commercial and Kasikorn.
Indonesia
Listings on Rumah.com in Indonesia doubled in the last 12 months to 160,000. Mobile apps saw rapid growth with over 220,000 downloads with large deals inked with Indonesia’s biggest banks including Standard Chartered, Bank Mandiri and Bank Negara Indonesia Syariah.
ENDS
About PropertyGuru Group
PropertyGuru Group is Asia’s leading online property portal group used by almost 11 million property buyers, viewing over 89 million property pages and generating over 350,000 enquiries for real estate developer and agent advertisers – every month.
Headquartered in Singapore, PropertyGuru was founded in 2006 by 2 entrepreneurs with a vision to simplify the property search process and help buyers, sellers and investors make better property decisions faster. Taking advantage of Asia’s growing affluence, property demand and online explosion, it received its first VC investment funding in 2008 and most recently secured approximately $60m investment in 2012 from Deutsche Telekom, South East Asia’s largest digital investment to date. Since its launch, PropertyGuru has reported rapid growth and most recently announced a record 96% increase in revenue, 60% increase in internet users and 50% increase in paying agent advertisers to 24,000 – in 2012.
The award winning company focuses heavily on innovation. Over the last 2 years, the Company has developed and launched 15 mobile applications in 4 countries and 3 languages which have received over a million downloads – almost 50 per cent of its users in Singapore now originate from a mobile device. PropertyGuru was also the first to integrate website with social media, first to launch Singapore’s only dedicated property newspaper with over 100,000 copies circulated island-wide every month and developing a property events platform with approximately 30 shows held annually across 4 countries addressing 30,000 potential property buyers on the ground.
Adam Rahman, PropertyGuru Group, http://www.propertyguru.com.sg, +65 8112 8817, [email protected]
Share this article