Virgin Atlantic Airways, Reddit, American Eagle Outfitters and 25 Other Digital PR Experts to Share First-Hand Insights on Oct. 16 in New York City

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PR News' upcoming Digital PR Summit in New York City will feature more than 25 digital experts sharing best practices as well as next practices in the field of digital communications.

At PR News’ Digital PR Summit on Oct. 16 in New York City, leading PR practitioners will share actionable takeaways and how-to’s for professional communicators who know that perpetual education is the best way to keep their competitive edge. Presenters from Virgin Atlantic Airways, McDonald’s USA, Social@Ogilvy, General Mills, TerraCycle,, Peppercomm, Carmichael Lynch Spong, Academy of Country Music, Zumba Fitness, American Eagle Outfitters, Lantronix, Business Wire and more will prepare PR professionals for the future of communications in sessions on media relations, Facebook, Instagram video, Vine, Pinterest, content marketing, Twitter for crisis management and more.

Register for PR News' Digital PR Summit online at

Reddit’s community operations manager, Marta Gossage, and director of communications, Victoria Taylor, will keynote this full-day conference at the Grand Hyatt New York. In their keynote address, Gossage and Taylor will share their perspectives on the evolving role of the communications professional, whose job it is to connect their brand with passionate Internet communities that are creating and sharing their own content, as well as best practices on how brands can engage with the growing communities on Reddit.

In their keynote address at the Digital PR Summit on Oct. 16, Reddit's Taylor and Gossage will prepare PR professionals for a new age in media relations in which there is often no media gatekeeper between your brand and the audiences you need to engage with.

More information on PR News' Digital PR Summit can be found at at

On Oct. 15, the day before the Digital PR Summit, PR News is presenting a half-day SEO Workshop as well as the annual Platinum & Top Places to Work in PR Awards Luncheon. You’ll leave the SEO Workshop with the skills to lift your messages to the top of search results as well as find and use keywords and phrases people use to search for information about your brand and industry. The industry-benchmarking Platinum PR Awards Luncheon will salute the year's most outstanding communications initiatives and programs in the highly competitive and dynamic PR arena.

Register online at

For questions regarding the conference, contact PR News’ Amy Jefferies at ajefferies(at)accessintel(dot)com. For sponsorship and exhibit information, contact PR News Senior Vice President & Group Publisher Diane Schwartz at dschwartz(at)accessintel(dot)com.

About PR News:
PR News is a daily intellectual hub that serves the communications and marketing community at corporations, agencies and nonprofits. The PR News group focuses on honing and growing PR practitioners' skills in social media, crisis management, digital PR, measurement, employee relations, media training, CSR and writing through its flagship newsletter, webinars, conferences, awards programs, workshops and guidebooks. With the launch of its weekly newsletter over 70 years ago, PR News has remained dedicated to supporting the growth of communicators all while keeping them abreast of the latest news affecting the industry. For more information, please visit

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Amy Jefferies
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