San Diego, CA (PRWEB) October 15, 2013
Underground Elephant, Inc., San Diego’s Fastest-Growing B2B customer acquisition company, announced the hiring of Ian Hutchinson, as Director of Client Services. Formerly of insurance lead aggregator, QuoteWizard.com, Ian coordinated his move with the implementation of the Telephone Consumer Protection Act (TCPA), which goes into affect October 16th.
The Act necessitates that marketing calls using an auto dialer and/or pre-recorded calls to cell phones are required to have explicit and documented prior written consent. The Act also demands written consent for all pre-recorded calls made to residential landlines for marketing purposes. Lead aggregators who use third-party affiliates that violate the act, and their customers, face stiff penalties for each violation.
TCPA penalties range from $500-$1,500 per unsolicited call/message. Actual penalty amounts are determined by the courts, which analyze whether the aggregator “willfully” or “knowingly” violated the TCPA.
Ian Hutchinson joins Underground Elephant, leaving QuoteWizard.com, and will be responsible for management of the Client Services Department, including Underground Elephant’s current base of 4,500 insurance agents. Underground Elephant was founded in 2008, and converts traffic directly into leads, protecting clients from risk with strict compliance applications.
“Underground Elephant offers a unique value proposition by generating all of their leads internally; and not using third-party affiliates. Today’s customers demand more than just a commodity when it comes to leads, and Underground Elephant’s quality reputation is a perfect fit,” said Ian Hutchinson, Underground Elephant’s Director of Client Services.
“Ian has always put his clients first, and his leadership will help manage the continued influx of agents looking for a safe place to buy leads.” Said Jason Kulpa, Underground Elephant CEO.
About Underground Elephant
Founded in 2008, Underground Elephant builds innovative, SaaS marketing performance platforms that generate qualified form inquiries, enhanced clicks, and mobile click-to-calls. To learn more about Underground Elephant, visit http://www.undergroundelephant.com.