Mila Publishing Sarl Launches New Social Media Campaign to Bring Awareness to Dyslexia

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Mila Publishing Sarl announces a new Facebook campaign to bring awareness to dyslexia and to promote the interactive free SECRET SUITCASE app, which features a special award-winning font that is easier to read for children with dyslexia and helps them to develop joy and self-confidence.

SECRET SUITCASE app

Mila Publishing Sarl, publisher of the popular SECRET SUITCASE app and the Maks & Mila children’s books, is pleased to announce the launch of it’s new Facebook campaign during Dyslexia Awareness Month. The Facebook campaign will start on October 9, 2013 and wishes to reach more people with news about dyslexia as well as to promote the use of this free app that helps children, especially those with dyslexia, to build Joy and Self-Confidence in their lives.

While as many as 15 to 20% of students in the United States may have dyslexia according to the U.S. Department of Health and Human Services and the International Dyslexia Association, only about 5% of dyslexics are recognized and receive the necessary assistance. This, while many people with dyslexia can learn to read and write well, if identified at an early stage.

Merel Bakker, CEO of Mila Publishing Sarl, states that “this is shocking and that we should do whatever we can to reach out to those children who have dyslexia but can learn to read well if they get the necessary tools to do so”.

Both the SECRET SUITCASE app and the book “Maks & Mila On a Special Journey”, feature a special award-winning font that is easier to read for children with dyslexia. This special font, recently got a lot of attention by a personal blog about the font from Richard Branson and an article in Wired Magazine and has proven to lead to less reading mistakes in a research conducted by Twente University.

Support this new campaign or request an interview with the CEO of Mila Publishing at press(at)mila-publishing(dot)com.

About Mila Publishing:
Mila Publishing is Swiss based publishing company, founded by Merel Bakker who is a writer and certified mindfulness expert. Mila Publishing seeks to raise awareness on dyslexia and wishes develop Joy and Self-Confidence in children’s lives, by delivering a range of products that are dedicated to this cause. Mila Publishing donates 1 book for every 6 books sold to Books With No Bounds, who distributes the books to children and schools who need our support.

“Maks & Mila On a Special Journey” is available for purchase on Amazon and the free SECRET SUITCASE app can be downloaded from iTunes.

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Merel Bakker
Mila Publishing Sarl
+41 797727952
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Maks & Mila
since: 04/2013
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