StrongView to Present Popular Email Marketing Panel for Fifth Year in a Row at DMA:2013

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Digital marketing leaders from StrongView customers CheapAir.com, JibJab and Zumba to Showcase Best Practices from Innovative and Successful Email Marketing Campaigns

StrongView is bringing a new group of email marketing experts to DMA:2013 who will present successful strategies for engaging customers with highly personalized messages across the customer lifecycle, as well as the challenges they overcame and the metric

StrongView, a leading provider of email marketing and cross-channel marketing solutions for enterprises, today announced that it will be moderating an email marketing strategy panel of StrongView clients at DMA:2013, the Direct Marketing Association's annual conference and exhibition taking place October 12 - 17 in Chicago, Illinois. On Monday, October 14, StrongView's vice president of marketing services, Katrina Conn, will be moderating a panel of digital marketing experts from StrongView clients CheapAir.com, JibJab and Zumba.

Attendees of DMA:2013 will also be able to visit StrongView at Booth #947, where they can get a demo of Message Studio, StrongView's enterprise-class email and cross-channel marketing solution.

Titled "Ultimate Email Marketing: Big Brands Square Off," the 2013 presentation of this popular brand marketer panel marks five consecutive years that the DMA has featured this dynamic and engaging session.

This year's session brings together a new group of email marketing experts who will present successful strategies for engaging customers with highly personalized messages across the customer lifecycle, as well as the challenges they overcame and the metrics they achieved. For an interactive twist, once each brand presents their campaign, they will be critiqued by other panelists and audience members to determine who will take away the title of "Ultimate Email Champion."

STRONGVIEW'S DMA 2013 MARKETING PANEL
TITLE: Ultimate Email Marketing: Big Brands Square Off
DATE: Monday, Oct. 14
TIME: 11:15am

LOCATION: McCormick Place West, Room W178a, Chicago, IL

MODERATOR:
Katrina Conn, Vice President of Marketing Services, StrongView

PANELISTS:

  • Gregory Samson, Vice President of Marketing, CheapAir.com
  • Alessandra Souers, Senior Product Marketing Manager, JibJab
  • Wayne Miller, Senior Digital Marketing Manager, Zumba

SESSION LINK:
http://www.strongview.com/dma2013

GET A DEMO OF STRONGVIEW MESSAGE STUDIO
BOOTH: 947
Stop by StrongView booth #947 to get a demo of our drag-and-drop cross-channel lifecycle marketing solution and begin engaging your customers based on their current relationship with your brand.

For more information on upcoming industry events, visit StrongView's digital marketing events page.

ABOUT STRONGVIEW

StrongView is the cross-channel marketing software provider that gives enterprise marketers a stronger view of how to acquire and engage customers across email, mobile, social, display and web. Combining the strongest technology and proven marketing know-how, StrongView provides enterprise marketers unparalleled insight into how to deepen customer relationships and maximize results. The platform is offered as both SaaS and on-premise, allowing companies to deploy StrongView’s technologies in the manner that best fits their needs.

Based in Redwood City, CA and backed by leading venture capital investors, StrongView has been helping global brands in retail, travel, finance, entertainment and online services overcome the limitations of other marketing platform providers for more than a decade.

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