Revinate and eCornell Launch Certification Course to Help Industry Better Manage Social Media

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Free online course provides hospitality industry with courseware necessary to understand and master online reputation management and social media.

As the leader in online reputation management for the hospitality industry, we are excited to roll out this course to the entire hospitality ecosystem. - Michelle Wohl

Revinate, the new standard for guest satisfaction for the hospitality industry, announced today the release of the industry’s first certification course for online reputation management. The course, hosted online at eCornell, is available to anyone with an interest in the growing impact of online reviews and social media on the hotel industry.

Michelle Wohl, Vice President of Marketing at Revinate, says, “As the leader in online reputation management for the hospitality industry, we are excited to roll out this course to the entire hospitality ecosystem. Employees at our 23,000 existing hotel clients will benefit by being able to prove proficiency to their management and executives. Hospitality students can add their certification status to their resumes, showing prospective employers that they understand the value of online reputation to the industry. And the industry as a whole now has a free resource for understanding the ever-changing social landscape.”

Chad Oliveiri, Vice President of Curriculum Development at eCornell, says, “eCornell aims to provide industry-leading learning solutions to professionals across the world. Partnering with Revinate is a big part of that strategy. As the leading source of courses for the hospitality industry, eCornell is thrilled to be blazing the path, with Revinate, in enhancing online reputation-management training for the hospitality industry. Together with eCornell, Revinate’s continued focus on continuous education in a growing marketplace ensures brand managers remain innovative and one step ahead.”

The Revinate Certification course can be accessed by visiting

About Revinate
There is no industry more reliant on feedback than the hospitality industry. With user generated content and reviews increasing in both volume and importance, hotel and restaurant owners and operators must proactively encourage, track and manage feedback in a way that deepens customer relationships, strengthens brands and boosts revenue. Revinate’s user-friendly software platform, custom-designed for the unique needs of the hospitality industry, monitors all of the important social media venues – including Twitter, Facebook and TripAdvisor – and provides instant alerts whenever your property or brand is mentioned. With information comes power: in this case, the power to please a disgruntled customer, monitor the competition and set yourself apart when it comes to guest satisfaction and loyalty. Revinate is venture-backed by leading VC Firms, Benchmark Capital and Formation 8. Headquartered in San Francisco, with offices in New York, Amsterdam, Munich, Abu Dhabi, Hong Kong and Sydney, Revinate counts the world’s leading hospitality brands as clients. To learn more, please visit

About eCornell
eCornell, a wholly-owned subsidiary of Cornell University, provides many of the world’s leading organizations with online professional and executive development in the areas of leadership and management; human resource management; financial management; healthcare; marketing; and hospitality and foodservice management. eCornell’s proven course development model and asynchronous instructor-led course delivery provide students with an engaging, rigorous, and interactive learning experience. eCornell has delivered online courses to more than 50,000 students across more than 200 countries. For more information, visit

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Michelle Wohl
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