LED Fluorescent Tube Market Expanding, According to NPD DisplaySearch

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Environmentally Friendly and Energy Efficient LED FL Tubes on the Rise, but Challenges to Widespread Adoption Remain

Figure 1: LED Lighting Penetration by Product, 2012-2016

Especially in areas where electric power comes at a premium, LED FL tubes will likely gain popularity and LED lighting applications will become more common worldwide.

LED makers are aggressively targeting an increase in LED lighting product shipments and one product introduced just this year, the LED fluorescent (FL) tube, is already slated for expansion. According to the NPD DisplaySearch LED Lighting Market and Forecast Report, the LED tube penetration rate will reach 6.0% globally in 2013 and jump to 22.3% in 2016. FL tube shipments are expected to reach 230 million units in 2013 and are forecast to climb to 791 million in 2016.

“LED lighting offers innovative fixtures and can help reduce energy consumption,” said Steven Sher, LED analyst for NPD DisplaySearch. “Especially in areas where electric power comes at a premium, LED FL tubes will likely gain popularity and LED lighting applications will become more common worldwide.”

With LED FL tubes being newer to the market, they still haven’t become the leading choice, but there are several reasons why the market is growing:

  •     LED FL tubes are considered to be a “green” product, as the tube manufacturing process does not use mercury
  •     LED FL tubes can save 50% on electricity; LED FL tube power efficiency is rated at 0.9 to 0.99, while T8 FL tubes are rated at 0.7
  •     The life expectancy of a LED FL tube is greater than that of a T8 FL tube; LED FL tubes are expected to last 5 years or 30,000 hours
  •     LED FL tubes are suitable replacements for older fluorescent tubes in offices or basements because these areas are often lit 24 hours a day, and energy efficiency is a prime concern

LED FL tube shipments continue to grow in Japan, the U.S., and Europe, as earlier difficulties producing larger radiant angles and issues with color quality have been addressed. However, challenges remain, particularly high product cost, which has been a primary hurdle in promoting LED FL tubes as replacements for less expensive traditional fluorescent tubes. LED lighting makers are now working to reduce the price gap between these two products. One approach has been to design a power module suitable for most LED lighting products. In 2013, some power module makers used a new design solution for use in MR-16, A-Lamp, and LED FL tube products that lowers costs by 10%.

“Many different types of LED FL tubes have been introduced with varying shapes, power ratings, lengths, color, and illuminating characteristics,” Sher said. “Due to a lack of standard replacement specs, however customers have had difficulty choosing the right products.”

The NPD DisplaySearch LED Lighting Market and Forecast Report analyzes the LED lighting market by region, brand, technology, and operation system. Unique to the industry, the report provides value chain analyses and offers analysis on brands’ product roadmaps as well. For more information about this report, please contact Charles Camaroto at 1.888.436.7673 or 1.516.625.2452, e-mail contact(at)displaysearch(dot)com or contact your regional DisplaySearch office in China, Japan, Korea, or Taiwan for more information.

About NPD DisplaySearch
NPD DisplaySearch, part of The NPD Group, provides global market research and consulting specializing in the display supply chain, including trend information, forecasts and analyses developed by a global team of experienced analysts with extensive industry knowledge. NPD DisplaySearch supply chain expertise complements sell-through information from The NPD Group, thereby providing a true end-to-end view of the display supply chain from materials and components to shipments of electronic devices with displays to sales of major consumer and commercial channels. For more information, visit us at http://www.displaysearch.com. Read our blog at http://www.displaysearchblog.com and follow us on Twitter at @DisplaySearch.

About The NPD Group, Inc.
The NPD Group provides global information and advisory services to drive better business decisions. By combining unique data assets with unmatched industry expertise, we help our clients track their markets, understand consumers, and drive profitable growth. Sectors covered include automotive, beauty, consumer electronics, entertainment, fashion, food/foodservice, home, luxury, mobile, office supplies, sports, technology, toys, and video games. For more information, visit http://www.npd.com and npdgroupblog.com. Follow us on Twitter: @npdtech and @npdgroup.

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