CoveOps: The New Player in the Underwear Business in the USA

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A new player enters the underwear market in the United States.

CoveOps

CoveOps

At CoveOps we think it’s so much easier to take a few minutes at home to renew the contents of your drawer.

A new player in the underwear distribution – CoveOps - enters the American market. CoveOps offers more than 20 quality brands like Diesel, Andrew Christian, Pump and Saxx at the best price possible as well as a clearance section which offers a large variety of products.

CoveOps is a North American underwear distributor that was founded in 2013. The founder saw a need in the underwear industry in 2010, for an online only distributor: ʺAt CoveOps we think it’s so much easier to take a few minutes at home to renew the contents of your drawer, while having access to the largest selection of undies, said CoveOps’ CEO, Philippe Vachon. With CoveOps.com, comfort and killer look are just a few clicks away! ˮ After obtaining excellent results for several years on the Canadian market, Philippe Vachon saw a great opportunity and timing to expand to the USA.

Even though some big players are already established in the American market, CoveOps intends to offer more, starting off with free shipping on almost everything, a gold member access which adds up a 15% discount on every purchase and a quality customer service (fast responses by phone, email and chat). ʺWe also have many other projects coming together for next year," says Philippe Vachon. "We want to offer a rebate system on every pair you buy, as well as an automated purchase system which will send customers 3 pairs a month.ˮ

For more information, visit: http://www.coveops.com/en/ and join our community on Facebook https://www.facebook.com/coveopsmensunderwear.

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Justine Voyer
CoveOps
1-888-237-0226
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