Naperville, IL (PRWEB) October 14, 2013
Modern Marketing Partners has entered into a partnership with nonprofit, Watts of Love, to provide marketing, publicity, and social media services on a pro bono basis.
Watts of Love is an international nonprofit dedicated to bringing safe and renewable solar lights to the 1.3 billion people living without basic access to electricity. Based in the greater Chicago area, Watts of Love provides safe, sustainable lighting products and education to improve the lives of those in desperate need around the globe. Launched in 2012, Watts of Love has provided lights to private homes, schools, and orphanages in the Philippines and Haiti with plans to travel to Mozambique in Africa next.
Modern Marketing Partners (MMP) is a full-service marketing agency based in Naperville, IL. MMP and its social media division Hot Potato, will develop and manage Watts of Love’s social media networks, improve the Watts of Love website, and assist with publicity, media relations and content.
“We are excited to work with an organization that is positively impacting the lives of people all over the world,” states Neil Brown, Partner and Chief Marketing Officer of Modern Marketing Partners. “Our public relations and social media efforts will raise awareness of Watts of Love’s mission while driving website traffic and ultimately increasing donations.”
Modern Marketing Partners and Hot Potato Social Media have launched Watts of Love Facebook and Twitter profiles, and new YouTube and Google+ pages, along with making improvements to the Watts of Love website, and advising on marketing strategy. In addition, MMP coordinated publicity efforts including Watts of Love’s most recent trip to Haiti.
About Modern Marketing Partners
Modern Marketing Partners is a full-service, business-to-business marketing and communications agency specializing in the integration of traditional marketing, Internet and social media. For more information, visit our websites: http://www.ModernMarketingPartners.com, http://www.HotPotatoSocialMedia.com, or follow us: Blog, Facebook, Twitter, YouTube, Google+ and LinkedIn. Questions? Call Heather Hawes at 630-868-5060.
About Watts of Love
Watts of Love is an international non-profit organization dedicated to bringing safe and renewable solar lighting to the 1.3 billion people living without basic access to electricity. By providing sustainable, safe, and reliable lighting products, Watts of Love aims to improve the lives of those in desperate need. To donate or volunteer with Watts of Love, visit their website and follow them on Facebook, Twitter., Google+, YouTube, and Instagram. Questions? Call 630-835-8444 or email: info(at)wattsoflove(dot)org.