Dallas, TX (PRWEB) October 15, 2013
Join the Int'l Pool I Spa I Patio Expo as it presents the Hayward School of Business located right on the show floor. Pool, spa and backyard professionals attending the 2013 International Pool I Spa I Patio Expo will have the unique opportunity to increase their professional business and sales skills by participating in the Hayward School of Business.
School attendees will receive critical small group business training from top-level professionals whose purpose it to sharpen and hone your business acumen to increase the effectiveness and productivity of participants business. Classes will cover topics from business strategies to digital marketing and more. These exclusive classes are being offered free of charge to all attendees with an expo hall floor pass on a first come first serve basis on the show floor.
“We are excited to be partnering with Hayward to offer the Hayward School of Business at the 2013 PSP Expo,” says Tracy Garcia, CEM, Show Director of the Int’l Pool I Spa I Patio Expo. “Hayward is known for their quality and commitment to excellence with their products and services offered to the industry. We invite you to join us as together we offer this same level of quality in an incredible line-up of business sessions designed to improve your business.”
Tuesday, November 12 between 11 am to 4 pm, the class offerings will include “Hire Tough, Manage Easy,” speaker Mel Kleiman, as well as, “Business Strategies” and “Business Ethics,” speaker for both classes is Associate Professor Joseph Gilbert, who was honored with UNLV Foundation Distinguished Teaching Award. On Wednesday, November 13 between 11 am and 4 pm, class offerings will include “What It Takes To Make A Profit” speaker George Hedley, “Buying Cycle Interrupted By The Internet – What Does That Mean To Dealers?,” speaker Clay Norman and “Social Media and Digital Marketing," speaker Bruce Porter, Hayward Pool Products. Each course is 45 minutes long with a 15 minute question and answer session following. For specific class times and descriptions, visit http://www.poolspapatio.com.
The speakers have been carefully selected to produce a high caliber speaker event. Mel Kleiman CSP, is one of the nation’s leading authorities on recruiting, selection, and retention of frontline employees and the people who manage them. George Hedley CSP, LPBC, aka ‘The Construction BIZ-Builder’ is a business owner, certified speaking professional, licensed professional business coach and the recognized authority on how to build a growing business into a company that consistently produces growth and bottom-line profits. Clay Norman, Marketing Consultant, Clay Norman Designs, has over seven years of hot tub and pool marketing experience, plus added retail and sales. Bruce Porter, Director of Marketing Communications, Hayward Pool Products, is a marketing leader and has a record of driving sales by combining new, interactive digital media technologies with traditional marketing expertise.
Hayward offers environmentally responsible, cutting-edge pool and spa equipment for residential and commercial, in-ground and above-ground pools. Hayward aims to take the worry out of pool ownership by developing products that are efficient, require little maintenance and add value to your investment. This level of commitment to their products and services is evident of their dedication to the pool and spa industry retailers, builders and service professionals. Hayward will direct this same level of success into their professional business courses at the PSP expo.
Hayward School of Business is free with an Expo Floor Pass. Classes are available on a first come, first serve basis and seating is limited. >> Register Here for a Free Expo Floor Pass
The Super Pass — the best value — includes conference seminars on Tuesday, Wednesday and Thursday, as well as admission to the Expo, the Welcome Party at LIGHT Nightclub and the Saber Grills BBQ Bash. Advance prices are $215 for APSP members and $275 for non-members.
The Conference Day Pass includes conference seminars on Tuesday only, Wednesday only or Thursday only, as well as, admission to the Expo, the Welcome Party at LIGHT Nightclub and the Saber Grills BBQ Bash. Advance prices are $135 for APSP members and $160 for non-members.
The Expo Only Pass option includes Expo admission on Tuesday, Wednesday and Thursday, as well as, admission to the Saber Grills BBQ Bash (must register to attend). There is no admission fee for APSP members who register in advance, while non-members pay $35. Admission to the Welcome Party at LIGHT Nightclub is not included, but tickets may be purchased separately for $45 in advance.
To register for these packages, attendees should visit http://www.PoolSpaPatio.com, where program schedules and additional information is posted. For more information, please call 972.536.6350 or 888.869.8522.
For information about the Int’l Pool | Spa | Patio Expo, visit http://www.PoolSpaPatio.com or call 972.536.6350 or 888.869.8522. Additional information about the show can be found on Facebook at http://www.facebook.com/PoolSpaPatioExpo, LinkedIn at http://www.linkedin.com/groups?gid=1963264 and Twitter http://www.twitter.com/PoolSpaPatio. Twitter users can follow the show using #PoolSpaPatio or @PoolSpaPatio.
History of the Event
Rebranded in 2008 as the Int’l Pool | Spa | Patio Expo, the show is made up of the former Int’l Pool & Spa Expo, Backyard Living Expo and AQUA Shows. The show was honored by Trade Show Executive Magazine in two categories as a Fastest 50 Growing Tradeshow Honoree for 2012. The show is owned/ produced by Hanley Wood Exhibitions, a division of Hanley Wood LLC. Sponsors include the Association of Pool & Spa Professionals [APSP], Pool & Spa News. The show is endorsed by the Genesis 3 Design Group.
About Hanley Wood
Hanley Wood, LLC is the premier media, event, information and strategic marketing services company serving the residential, commercial design and construction industries. Through its operating platforms, the company produces award-winning digital and print publications, Newsletters, websites, marquee trade shows and events, Market Intelligence data and strategic marketing solutions. The company also is North America's leading publisher of home plans.