We wanted a larger and more effective platform than print media for getting our message out.
Greensboro, NC (PRWEB) October 17, 2013
SafetoteRx LLC, a portable medication security company located in Greensboro NC has partnered with Educational TV LLC in the production and distribution of public TV interstitial programming material for viewers in various educational and target market segments. Educational TV LLC produces educational content driven television documentaries and corporate profiles. SafetoteRx has been working with Educational TV LLC on a campaign called In Focus for most of 2013.
SafetoteRx was contacted in early 2013 by In Focus Public TV producers to discuss how its unique locking prescription medication storage solution can provide an informational and educational storyline to Education TV and to SafetoteRx’s target audiences.
"We agreed with In Focus producers that we wanted a larger and more effective platform than print media for getting our message out," states Doug Jones, of SafetoteRx.
SafetoteRx’s potential markets include younger parents, pet owners, seniors who take prescription medication, as well as others who are in chronic pain from debilitating diseases and require narcotics and other various forms of prescription medication. Also, there are travelers of all ages who take prescription medication and need a lockable, accessible container.
Ultimately, SafetoteRx wanted to be sure that Educational TV LLC was the right fit for delivering their message. It is extremely important Educational TV LLC selected company with a message that is educational for public and private TV viewers and would also reach the desired market. Both firms agree that the focus is to educate and addresses a serious problem facing the American public.
SafetoteRx has completed a five minute educational documentary and a one minute educational commercial with In Focus. The In Focus interstitial segment will be distributed to Public Television stations in all fifty states, airing for one year, for unlimited broadcast at each stations discretion with an estimated viewership and reach of sixty million households.
The one minute educational commercial will air 400 times in the top 200 Direct Marketing Areas during peak and prime time on networks such as CNBC, CNN Headline News, The Learning Channel, Family Net, Discovery Channel and various others.
SafetoteRx is offering its unique product directly to individuals via e-commerce as well as distribution through various wholesalers throughout the United States. For more information, please contact SafetoteRx at 1-855-265-6159 or visit them online at http://www.safetoterx.com.