Kids II Expands in Asia with New Hong Kong Office

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Modern office and additional showroom space for baby and infant products company will accommodate international growth, drive innovation and culture.

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The expansion will allow for more collaboration and creative product development enabling, 24-hour design across the globe reinforcing our position as a design-driven and focused company.

On the heels of celebrating its global headquarters expansion one-year anniversary, Kids II– one of the world’s fastest growing baby and infant product companies– has expanded and relocated its Hong Kong office to accommodate the growth the company continues to experience. The move to the 30th floor in Harbour City Mall doubles its current office and showroom space while enabling the company to remain in the heart of Tsim Sha Tsui. Kids II has experienced an average of more than 20% annual growth and expects to hire 20+ new employees in three of its Asia offices, including Hong Kong in 2013.

The new office expansion will help grow the company’s global footprint in six continents and more than 70 countries with a first-class product showroom and an open work environment with additional unique features that embraces the company’s universal culture. Kids II Hong Kong was formerly headquartered on the 8th floor of The Gateway in Harbour City Mall. The new space is designed after the global headquarters, helping bridge the unique culture and Kids II vision across its 13 global offices.

“The expansion will allow for more collaboration and creative product development enabling, 24-hour design across the globe reinforcing our position as a design-driven and focused company,” said Ryan Gunnigle, president and CEO of Kids II. “Our thoughtfully designed offices, dynamic showrooms and interactive works stations will continue to fuel the innovation behind all of our products.”

Similar to its global offices and headquarters in Atlanta, the state-of-the-art corporate showroom in Hong Kong highlights the Kids II family of award-winning baby and infant products for visiting retailers and partners from around the world. This family of brands includes Bright Starts™, Ingenuity™, Comfort & Harmony™, Taggies™, Oball™, Baby Einstein™ and Disney Baby™.

Kids II is currently hiring professionals in 5 career categories to help design, manufacture, distribute, market and support its more than 400 products spanning seven brands. The company plans to fill at least 30 global positions in 2013, adding to the employee base of nearly 450 worldwide employees – 152 of which are in Asia.

About Kids II, Inc.
Kids II designs, markets and distributes more than 400 unique infant and baby products under its seven brands. The brand portfolio strength runs deep under the Kids II umbrella, which includes its signature brands Bright Starts™, Ingenuity™ and Comfort & Harmony™, as well as licenses to design and manufacture products under the Disney Baby™, Baby Einstein™, Oball™ and Taggies™ brands.

Headquartered in Atlanta, Kids II spans globally with operations in six continents serving customers in more than 70 countries and has been become one of the world fastest growing baby product companies since its inception in 1962. Kids II’s international affiliate operations are located in Australia, Canada, Europe, China, Hong Kong, Japan, Mexico and South Africa. For more information, visit http://www.kidsii.com.

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Tara King
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